UNITED STATES SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

                                    FORM 10-Q

[X]  QUARTERLY  REPORT  PURSUANT  TO SECTION 13 OR 15(d) OF THE  SECURITIES
     EXCHANGE ACT OF 1934

                  For the Quarterly Period Ended: June 28, 2003

                                       or

[ ]  Transition  Report  Pursuant  to Section 13 or 15 (d) of the  Securities
     Exchange Act of 1934

For the Transition Period from             to
                               -----------    -------------

Commission File Number:        1-11064


                                BRITESMILE, INC.
           (Exact name of business issuer as specified in its charter)

               UTAH                                        87-0410364
--------------------------------------------- ----------------------------------
(State or other jurisdiction of incorporation (IRS employer identification no.)
               or organization)


                      490 North Wiget Lane
                    Walnut Creek, California                   94598
---------------------------------------------------------   --------------------
            (Address of principal executive offices)           (Zip Code)


                                 (925)941-6260
                (Issuer's telephone number, including area code)



              (Former name, former address and former fiscal year,
                         if changed since last report)

Check whether the issuer (1) filed all reports required to be filed by Section
13 or 15(d) of the Securities Exchange Act during the past 12 months (or for
such shorter period that the registrant was required to file such reports), and
(2) has been subject to such filing requirements for the past 90 days.

 X  yes        no
---      -----

Indicate by checkmark whether the registrant is an accelerated filer (as defined
in Exchange Act Rule 12b-2)

Yes        __        No        X
                               --

The Company had 2,730,306 shares of common stock outstanding at July 30, 2003.




                        BRITESMILE, INC. AND SUBSIDIARIES


                                TABLE OF CONTENTS



PART I.   FINANCIAL INFORMATION




Item 1.   Financial Statements (Unaudited)

                                                                                                                        
           Condensed Consolidated Balance Sheets as of June 28, 2003 and December 28, 2002..................................3

           Condensed Consolidated Statements of Operations for the 13 and 26 weeks ended
           June 28, 2003 and June 29, 2002..................................................................................5

           Condensed Consolidated Statements of Cash Flows for the 26 weeks ended
           June 28, 2003 and June 29, 2002, respectively....................................................................6

           Notes to Condensed Consolidated Financial Statements.............................................................7

Item 2.   Management's Discussion and Analysis of Financial Condition and Results of Operations.............................9

Item 3.   Qualitative and Quantitative disclosure about Market Risk.........................................................16

Item 4.   Controls and Procedures...........................................................................................16

Item 5.    Commitments and Contingencies....................................................................................16




PART II.   OTHER INFORMATION


Item 1.   Legal Proceedings.................................................................................................17

Item 2.   Changes in Securities.............................................................................................18

Item 3.  Default Upon Senior Securities.....................................................................................19

Item 4.  Submission of Matters to a Vote of Security Holders................................................................19

Item 5.   Other Information.................................................................................................19

Item 6.   Exhibits and Reports on Form 8-K..................................................................................21










                                       2









                         PART I - FINANCIAL INFORMATION



ITEM 1.    FINANCIAL STATEMENTS

                                BRITESMILE, INC.
                      CONDENSED CONSOLIDATED BALANCE SHEETS
                                     ASSETS
                       ($ in thousands, except share data)
                                   (Unaudited)



                                                                                     June 28,             December 28,
                                                                                        2003                   2002
                                                                                 -----------------     ---------------------
            CURRENT ASSETS:
                                                                                                 
                Cash and cash equivalents                                        $          1,989      $          3,527

                  Trade accounts receivable, net of allowance
                     for doubtful accounts of $497 and $506,
                     respectively                                                           1,987                 2,364

                Inventories                                                                 2,226                 2,502

                Prepaid expenses and other                                                    719                   189
                                                                                 -----------------     ---------------------

                              Total current assets                                          6,921                 8,582
                                                                                 -----------------     ---------------------

            PROPERTY AND EQUIPMENT, net.                                                   18,625                20,289

            OTHER ASSETS                                                                    2,934                 2,228
                                                                                 -----------------     ---------------------

            TOTAL ASSETS                                                         $         28,480      $         31,099
                                                                                 =================     =====================




                       The accompanying notes to condensed
                    consolidated financial statements are an
                  integral part of these condensed consolidated
                              financial statements.


                                       3



                                BRITESMILE, INC.
                CONDENSED CONSOLIDATED BALANCE SHEETS (continued)

                      LIABILITIES AND SHAREHOLDERS' EQUITY
                       ($ in thousands, except share data)
                                   (Unaudited)



                                                                                           June 28,            December 28,
                                                                                             2003                  2002
                                                                                    ---------------------    ---------------------
CURRENT LIABILITIES:
                                                                                                       
    Accounts payable                                                                $              5,398     $           4,793
    Accrued expenses                                                                               3,678                 4,604
    Deferred revenue                                                                                 998                   819
    Note payable to related party                                                                    500                   500
    Subordinated convertible debenture, net of discount                                                -                   749
     Accrued variable rent payable to EVL                                                          3,293                 2,150
    Capital lease obligation with related party.                                                     701                   701
                                                                                    ---------------------    ---------------------

                Total current liabilities                                                         14,568                14,316
                                                                                    ---------------------    ---------------------

Note payable to related party, less current portion & discount                                     1,161                 1,083
Line of credit borrowings                                                                          4,713                 4,714
Capital lease obligations with related party, less current portion                                 1,545                 1,885
Convertible 2% debenture                                                                           3,500                 3,500
Other long-term liabilities                                                                        1,698                 1,802
                                                                                    ---------------------    ---------------------

                Total long-term liabilities                                                       12,617                12,984
                                                                                    ---------------------    ---------------------

                Total liabilities                                                                 27,815                27,300
                                                                                    ---------------------    ---------------------

SHAREHOLDERS' EQUITY:
    Common stock, $.001 par value; 50,000,000 shares authorized;
    2,662,794 and 2,428,464 shares issued and outstanding, respectively

                                                                                                      37                    36
    Additional paid-in capital                                                                   141,587               139,418
    Accumulated deficit                                                                        (140,329)              (135,655)
                                                                                    ---------------------    ---------------------

                Total shareholders' equity                                                         1,295                 3,799
                                                                                    ---------------------    ---------------------

Total liabilities and shareholders' equity                                          $             28,480     $          31,099
                                                                                    =====================    =====================




                       The accompanying notes to condensed
                    consolidated financial statements are an
                  integral part of these condensed consolidated
                              financial statements.


                                       4



                                BRITESMILE, INC.
                 CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
                       ($ in thousands except share data)
                                    Unaudited
                                   ..........


                                                               13 Weeks          13 Weeks         26 Weeks           26 Weeks
                                                                 Ended            Ended            Ended              Ended
                                                               June 28,          June 29,         June 28,           June 29,
                                                                  2003             2002             2003               2002
                                                           ---------------    -------------     -------------     -------------
REVENUES:
                                                                                                      
    Center whitening fees, net                             $       4,217      $     3,553       $      7,369      $      6,618

    Associated Center whitening fees, net                          5,644            6,265             10,550            11,466
    Product sales                                                  1,117            1,195              2,036             2,263
                                                           ---------------    -------------     -------------     -------------

        Total revenues, net                                       10,978           11,013             19,955            20,347
                                                           ---------------    -------------     -------------     -------------

OPERATING COSTS AND EXPENSES:
    Operating and occupancy costs                                  4,043            3,924              7,537             7,542
    Selling, general and administrative   expenses                 7,713            8,266             13,219            16,134
    Research and development expenses                                 96              181                335               292
    Depreciation and amortization                                  1,608            1,507              3,194             2,991
                                                           ---------------    -------------     -------------     -------------

        Total operating costs and expenses                        12,920           13,878             24,285            26,959
                                                           ---------------    -------------     -------------     -------------

            Loss from operations                                  (1,942)          (2,865)            (4,330)           (6,612)
                                                           ---------------    -------------     -------------     -------------

        Total interest expense, net                                 (228)            (103)              (340)             (470)
                                                           ---------------    -------------     -------------     -------------

            Loss before income tax provision                      (2,170)          (2,968)            (4,670)           (7,082)


INCOME TAX PROVISION                                                   3               18                  4                36
                                                           ---------------    -------------     -------------     -------------

            Net loss                                       $      (2,173)     $    (2,986)      $     (4,674)     $     (7,118)
                                                           ===============    =============     =============     =============

BASIC AND DILUTED NET LOSS PER SHARE                       $        (0.88)    $     (1.23)      $      (1.91)     $   (2.93)
                                                           ===============    =============     =============     =============

WEIGHTED AVERAGE SHARES - BASIC AND DILUTED
                                                             2,464,493          2,427,910          2,446,156          2,426,360
                                                           ===============    =============     =============     =============




           The accompanying notes to condensed consolidated financial
               statements are an integral part of these condensed
                       consolidated financial statements.


                                       5



                                BRITESMILE, INC.
                 CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                                    Unaudited
                       ($ in thousands, except share data)



                                                                                     26 Weeks Ended               26 Weeks Ended
                                                                                       June 28, 2003             June 29, 2002
                                                                                  ----------------------   -----------------------
CASH FLOWS FROM OPERATING ACTIVITIES:
                                                                                                     
Net loss                                                                          $           (4,674)      $           (7,118)
Adjustments to reconcile net loss to net cash used in operating activities:
     Depreciation and amortization                                                             3,194                    2,991
     Increase in variable EVL deferred payments                                                1,143                        -
     Store closure accrual                                                                         -                     (331)
     Cost for issuance of stock warrants and stock options                                        82                      405
     Loss on disposal of assets                                                                  297                        -
     Interest on conversion of note payable                                                       10                        -
     Changes in assets and liabilities                                                          (902)                    (253)
                                                                                  ----------------------   -----------------------

          Net cash used in operating activities                                                 (850)                  (4,306)
                                                                                  ----------------------   -----------------------

CASH FLOWS FROM INVESTING ACTIVITIES:
     Purchase of property and equipment                                                       (1,829)                  (1,822)
                                                                                  ----------------------   -----------------------

CASH FLOWS FROM FINANCING ACTIVITIES:
     Net (payments) proceeds on line of credit                                                    (1)                     728
     Proceeds from debt financing                                                              1,500                        -
     Proceeds from common stock offering                                                           -                        -
     Principal payments on long-term debt                                                       (225)                    (229)
     Payments on capital lease obligations                                                      (340)                    (259)
     Proceeds from exercise of stock options                                                     207                      504
                                                                                  ----------------------   -----------------------

          Net cash provided by financing activities                                            1,141                      744
                                                                                  ----------------------   -----------------------

NET DECREASE IN CASH AND CASH EQUIVALENTS                                                     (1,538)                  (5,384)

CASH AND CASH EQUIVALENTS AT BEGINNING
    OF THE PERIOD                                                                              3,527                    7,162
                                                                                  ----------------------   -----------------------

CASH AND CASH EQUIVALENTS AT END OF THE PERIOD                                    $            1,989       $            1,778
                                                                                  ======================   =======================





                       The accompanying notes to condensed
                    consolidated financial statements are an
                  integral part of these condensed consolidated
                              financial statements.



                                       6



                        BRITESMILE, INC. AND SUBSIDIARIES

              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
                                   (Unaudited)
                                  June 28, 2003

1.         Description of Business and Nature of Operations

BriteSmile, Inc., a Utah corporation ("BriteSmile" or the "Company"), and its
affiliates develop and sell advanced teeth whitening products, services and
technology. Unless specified to the contrary herein, references to BriteSmile or
to the Company refer to the Company and its subsidiaries on a consolidated
basis. The Company's operations include the development of technologically
advanced teeth whitening processes that are distributed in professional salon
settings known as BriteSmile Professional Teeth Whitening Centers ("Centers").
The Company also offers its products and technologies through arrangements with
existing independent dental offices known as BriteSmile Professional Teeth
Whitening Associated Centers ("Associated Centers"). As of June 28, 2003, the
Company had 14 Centers and there were 4,799 Associated Centers in operation.

2.           Basis of Presentation and Principles of Consolidation

The accompanying unaudited condensed consolidated financial statements have been
prepared in accordance with accounting principles generally accepted in the
United States of America for interim financial information and with the
instructions in Form 10-Q and Article 10 of Regulations S-X. Accordingly, they
do not include all of the information and footnotes required by accounting
principles generally accepted in the United States for complete financial
statements. In the opinion of management, all adjustments (consisting of normal
recurring accruals) considered necessary for a fair presentation have been
included. Operating results for the 13 weeks and 26 weeks ended June 28, 2003
are not necessarily indicative of the results that may be expected for the
remainder of the fiscal year.

The  accompanying   condensed  consolidated  financial  statements  include  the
accounts of the Company, its subsidiaries,  and entities (specifically including
the  Centers)  in which the  Company  has a  controlling  interest.  The Company
consolidates  the  operating  results  of  the  Centers  as  the  Company  has a
controlling financial interest in the Centers in accordance with the criteria of
EITF  97-2,  "Application  of  FASB  Statement  No.  94 and APB  Opinion  #16 to
Physician Practice  Management  Entities ("PPM") and Certain Other Entities with
Contractual  Management  Arrangements."  The agreements  with the Centers are 30
year, non-terminable agreements that provide the Company a financial interest in
the PPM and  exclusive  authority  over  all  decision  making  other  than  the
dispensing of dental services.

3.    Stock Based Compensation

The Company uses the intrinsic value method to account for its stock based
compensation plans. Had compensation cost for the Company's stock-based
compensation plans been determined using fair value at the grant award dates
using the Black-Scholes option pricing valuation model, the Company's reported
net loss applicable to common shareholders and basic and diluted net loss per
share would have been increased to the pro forma amounts indicated below (in
thousands, except per share data):



                                                    26 Weeks Ended   26 Weeks Ended June
                                                     June 28, 2003              29, 2002
                                               -------------------- ---------------------

                                                              
Loss as reported.........................      $             4,674  $              7,118
Compensation expense reported under APB25
                                                                $0                    $0
Compensation expense computed using fair
value method................................   $             1,531  $              1,698
                                               -------------------- ---------------------
Pro forma loss...........................      $             6,205  $              8,816
                                               ==================== =====================
Pro forma basic and diluted
   loss per share........................      $            (2.54)  $             (3.63)
                                               ==================== =====================


For further information, refer to the consolidated financial statements and
footnotes thereto included in the Company's Annual Report on Form 10-K for the
52 weeks ended December 28, 2002.

                                       7



4.         Loss Per Common Share

Basic net loss per share is calculated as net loss divided by the
weighted-average number of common shares outstanding, less shares subject to
repurchase. Diluted net loss per share is computed by dividing net loss by the
weighted-average number of common shares outstanding and dilutive common stock
equivalents outstanding during the period. Common equivalent shares from stock
options and warrants and convertible notes payable have been excluded from the
calculation of net loss per share, as their effect is anti-dilutive.

5.         Subsequent Events

CAP America Trust Center Loan

On May 7, 2003, Company and CAP America Trust entered into a Loan Agreement for
$2.5 million to be used for capital expenditures and other specific revenue
generating initiatives to be agreed and defined by BriteSmile and CAP America
Trust. The Company may make drawings on account of the loan from time to time
during the draw down period beginning on May 7, 2003 and ending on May 10, 2006.
Up to $1,700,000 of loan proceeds may be used for the specific revenue
generating initiatives, and up to $800,000 for general working capital. Interest
is fixed at 6%, payable monthly, with CAP America Trust having the right to
reset the interest rate to 200bps over 1 year London Interbank Offered Rate
("LIBOR") after giving the Company 30 days notice. A variable fee payment based
on the number of teeth whitening procedure performed at the Centers will
commence on May 11, 2006, and continue until May 10, 2011. Variable fees will be
payable 40 days after the end of the month in which the procedures are
performed, except for fees due for April/May 2011, which will become payable on
the maturity date. On July 26, 2003, the Company drew down $370,626 under the
Center Loan with CAP America Trust.

LCO Investments Limited ("LCO") is the Company's major shareholder. LCO is a
wholly owned subsidiary of the ERSE Trust. CAP Advisers Limited is a co-trustee
of the ERSE Trust. Mr. Anthony Pilaro, a director and Chairman of the Company,
is also Chairman of CAP Advisers Limited. CAP America Limited is a co-trustee of
CAP America Trust, the lender under the Center Loan described above. CAP America
Limited is owned and controlled by LCO.

Acquisition of Certain Human Oral Care Intellectual Property

Effective July 1, 2003, the Company and its wholly owned subsidiary, BriteSmile
Development, Inc. ("BDI"), entered into an Asset Purchase Agreement (the "APA")
with R. Eric Montgomery ("Montgomery") and certain entities owned and controlled
by him (collectively, the "REM Group"). Montgomery is a member of the board of
directors of the Company.

Pursuant to the APA, on July 23, 2003 BDI acquired certain United States and
foreign patents, patent applications, continuations, continuations-in-part,
trade secrets, technologies, know-how, trademarks and trade names relating to
human oral care ("HOC") for a purchase price of $5 million ($6 million under
certain contingencies), plus a 50% participation interest in third party
royalties and infringement recoveries relating to the HOC intellectual property
to be acquired from the REM Group. In addition, the REM Group conveyed certain
other HOC intellectual property, which is implicated by certain agreements
between the Company, the REM Group and a third party to a new entity,
Oraceutical Acquisition LLC, an entity owned and controlled by REM.

BDI agreed to the purchase price to the REM Group as follows:

     (i)  $750,000 on May 9, 2003 in  connection  with the  delivery to BDI of a
          license  from the REM  Group to  certain  patents  for a static  mixer
          device used in teeth whitening;

     (ii) $1,000,000  on July 23, 2003,  in  connection  with the closing of the
          APA;

     (iii)66,667  shares of Common Stock of the Company (the  "Payment  Shares")
          issued to Montgomery on July 25, 2003; and

                                       8


     (iv) for a period of up to 5 years, BDI will pay to Oraceutical  Innovative
          Properties,  ("OIP"), a REM Group member, 5% of worldwide net revenues
          of  the  Company  for a  whitening  crayon  or pen  product  currently
          referred to as "BriteSmile to Go," and 1% of worldwide net revenues of
          the Company or its affiliates for light  activated  teeth whitening or
          other  in-office  or  chair  side  whitening  procedures,   until  the
          aggregate of such payments,  together with the initial cash payment of
          $1,750,000  and  the  value  of  the  Payment  Shares  (calculated  at
          $1,930,010)  equals  $5,000,000.  BDI  may be  required  to pay OIP an
          additional $1 million  pursuant to the foregoing  formula if REM Group
          fulfills certain contingencies, in which case the total purchase price
          to the REM  Group  will  be $6  million.  The  foregoing  net  revenue
          payments  will be paid in cash,  or at the option of BDI, up to 50% of
          any  payment  amount  may be made in the form of  Common  Stock of the
          Company (the "Net Revenue  Payment  Shares").  All Net Revenue Payment
          Shares, if and when issued by the Company,  will be issued at the then
          current market price as quoted on Nasdaq, and the balance in cash. The
          payments are due on a quarterly  basis, 15 days after the close of the
          Company's applicable fiscal quarter.

With respect to third party infringement and/or licensing activities, BDI will
pay the REM Group 50% of such recoveries after payment of legal fees incurred in
prosecution of third party claims, all patent prosecution and maintenance costs,
and certain other amounts.

Financing Arrangements for the APA

On April 29, 2003 the Company, BDI, LCO, and Montgomery entered into a letter
agreement pursuant to which LCO agreed to loan a total of $2,000,000 to BDI to
fund a portion of the purchase price contemplated by the APA. The letter
agreement was later terminated as to Montgomery.

LCO is the Company's major shareholder. LCO is a wholly owned subsidiary of the
ERSE Trust. CAP Advisers Limited is a co-trustee of the ERSE Trust. Mr. Pilaro,
a director and Chairman of the Board of the Company, is Chairman of CAP Advisers
Limited.

Pursuant to the letter agreement, LCO loaned $1,000,000 to BDI on May 9, 2003.
BDI delivered a promissory note to LCO, with interest and principal due on May
9, 2008. Interest accrues at 200 basis points above the 1 year LIBOR as quoted
by the Bank of Nova Scotia. The interest rate on the note is reset every thirty
days.

Also, pursuant to the letter agreement and related documents, LCO loaned to BDI
an additional $1,000,000 on similar terms on July 23, 2003, the closing date of
the APA.

In connection with the granting of the loans to BDI, LCO received warrants to
purchase 133,333 shares of Common Stock of the Company. All warrants granted to
LCO are exercisable at $15.00 per share and have a five year life. The
promissory notes issued to LCO by BDI were guaranteed by the Company. The shares
of Common Stock underlying the warrants granted to LCO are subject to certain
limited "piggyback" registration rights in the event of future registered public
offerings of Common Stock sold by the Company. On May 9, 2003, warrants to
purchase 66,666 shares were issued. The fair value of the warrants issued of
$704,378 was recorded as a discount of the note and is being amortized over the
life of the note to interest expense and is reflected in results as of June 28,
2003. The additional $1,000,000 loaned on July 23, 2003 also carried warrants to
purchase 66,667 shares issued at an exercise price of $15.00 per share. The fair
value of the warrants issued on July 23, 2003 is $1,829,789, which will be
recorded in the third quarter 2003 as a discount of the Note and will be
amortized over the life of the note to interest expense. The note has a
contractual life of five years.



                                       9


ITEM 2. MANAGEMENT'S  DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
        OF OPERATIONS

Forward-looking Statements and Risk Factors

The following Management's Discussion and Analysis of Financial Condition and
Results of Operations contain forward-looking statements that involve risks and
uncertainties. Such forward-looking statements may be deemed to include
information that is not historical. The statements contained in this Report that
are not purely historical are "forward-looking statements" within the meaning of
the Private Securities Litigation Reform Act of 1995 and Section 21E of the
Securities Exchange Act. These statements relate to the Company's expectations,
hopes, beliefs, anticipations, commitments, intentions and strategies regarding
the future. They may be identified by the use of words or phrases such as
"believes," "expects," "anticipates," "should," "plans," "estimates," and
"potential," among others. Forward-looking statements include, but are not
limited to, statements contained in Management's Discussion and Analysis of
Financial Condition and Results of Operations regarding the Company's financial
performance, revenue and expense levels in the future, and the sufficiency of
its existing assets to fund future operations and capital spending needs. Actual
results could differ materially from the anticipated results or other
expectations expressed in such forward-looking statements. The Company believes
that many of the risks set forth here and in the Company's 10-K Annual Reports
filed with the SEC are inherent to doing business in the industry in which the
Company operates, and will likely be present in all periods reported. The
forward-looking statements contained in this Report are made as of the date of
this Report and the Company assumes no obligation to update them or to update
the reasons why actual results could differ from those projected in such
forward-looking statements. Among others, risks and uncertainties that may
affect the business, financial condition, performance, development, and results
of operations of the Company include:

     o    Government  regulation of the Company's  products and teeth  whitening
          procedures,  including:  (i) current  restrictions  or controls on the
          practice  of  dentistry  by general  business  corporations,  and (ii)
          future,  unknown enactments or interpretations of current  regulations
          which could, in the future, affect the Company's operational structure
          and relationships with licensed dentists.

     o    Failure  of  the  Company  to  generate,  sustain  or  manage  growth,
          including  failure  to develop  new  products  and  expand  Center and
          Associated Center locations and revenues;

     o    The loss of product market share to competitors  and/or development of
          new or superior technologies by competitors;

     o    Ongoing  operating losses  associated with the development,  marketing
          and   implementation   of   new,   light-activated   teeth   whitening
          technologies;

     o    Failure of the Company to secure additional  financing to complete its
          plan for the rollout of a broad base of Associated Centers and for the
          introduction of additional retail whitening products;

     o    Unproven  market for the Company's new whitening  products,  whitening
          process,  and "Whitening Center" and "Associated Center" concepts,  in
          light of competition from traditional take-home whitening products and
          bleaching  tray  methods  and  newly  introduced  in-office  bleaching
          methods;

     o    Failure  to  develop  marketing  strategies  and  delivery  methods to
          penetrate non-U.S. markets; and

     o    Lack of product diversity.


Critical Accounting Policies and Estimates

General

The Company's discussion and analysis of its financial condition and results of
operations are based upon the Company's condensed consolidated financial
statements, which have been prepared in accordance with accounting principles
generally accepted in the United States. The preparation of these financial
statements requires the Company to make estimates and judgments that affect the
reported amounts of assets, liabilities, revenues and expenses, and related


                                       10


disclosure of contingent assets and liabilities. On an on-going basis, the
Company evaluates its estimates, including those related to customer programs
and incentives, bad debts, inventories, income taxes, warranty obligations,
financing operations, restructuring, and contingencies and litigation. The
Company bases its estimates on historical experience and on various other
assumptions that are believed to be reasonable under the circumstances, the
results of which form the basis for making judgments about the carrying values
of assets and liabilities that are not readily apparent from other sources.
Actual results may differ from these estimates under different assumptions or
conditions.

The Company believes the following critical accounting policies affect its more
significant judgments and estimates used in the preparation of its condensed
consolidated financial statements.


Revenue Recognition

BriteSmile recognizes revenue related to retail products at the time such
products are shipped to customers.

BriteSmile recognizes revenue at Centers at the time a whitening procedure is
performed.

BriteSmile records deferred revenue at the time of sale of key cards and access
codes to Associated Centers. Revenue is subsequently recognized over the period
that the whitening procedures (which can be performed utilizing the key cards
and access codes) are performed, currently estimated at 22 days from the date of
shipment. A material change to the estimated time period over which the key
cards and access codes are used could have a significant impact on BriteSmile's
revenue in the period of change as well as future periods.

BriteSmile's policy is not to accept any return of key cards or access codes
during the course of the agreement with an Associated Center.

Bad Debt

BriteSmile maintains allowances for doubtful accounts for estimated losses
resulting from the inability of its customers to make required payments. A
considerable amount of judgment is required in assessing the ultimate
realization of accounts receivable including the current credit-worthiness of
each customer. If the financial condition of BriteSmile's customers (dentists
who operate Associated Centers) were to deteriorate, resulting in an impairment
of their ability to make payments, additional allowances may be required.

Inventory

Inventories are stated at the lower of cost or market. BriteSmile writes down
its inventory for estimated obsolescence or unmarketable inventory equal to the
difference between the cost of inventory and the estimated market value based
upon assumptions about future demand and market conditions, as well as for
damaged goods. If actual market conditions are less favorable than those
projected by management, additional inventory write-downs may be required.

Property and Equipment

BriteSmile evaluates its property, equipment and improvements for impairment
whenever indicators of impairment exist. An impairment charge of $293,000 was
recorded during the period related to the relocation of the Company's Houston
Center to a new strategic location.

Store Closures

BriteSmile recorded significant reserves in connection with store closures made
in prior years. These reserves include estimates pertaining to employee
separation costs and the settlements of contractual obligations, primarily
property leases. Although the Company does not anticipate significant changes,
the actual costs related to the closures may differ from these estimates.

Legal Contingencies

BriteSmile is currently a party to certain legal  actions.  Management  does not
believe that current pending  litigation will have a material  adverse effect on
BriteSmile's  condensed  consolidated  financial  statement  position taken as a
whole.  This conclusion has been developed in consultation  with outside counsel
handling


                                       11


BriteSmile's defenses in the matters. It is possible, however, that future
results of operations for any particular quarterly or annual period could be
materially affected by changes in management's assumptions and the effectiveness
of BriteSmile's strategies related to these legal actions.

BriteSmile recognizes the costs of legal services in the periods incurred.




Overview

Operating and occupancy costs are composed primarily of three main groups: 1)
the cost of goods for both the Center and Associated Center whitening procedure
kits and retail products; 2) the financing costs for the devices in the
Associated Centers; and 3) the operating and occupancy costs for the Centers.

Selling, general and administrative expenses are composed of expenses associated
with all corporate and administrative functions that support existing operations
and provide an infrastructure to support future growth, including management and
staff salaries, employee benefits, travel, information systems, operating costs
of the Call Center, training, field support, and marketing and advertising.

The following discussion should be read in conjunction with the Financial
Statements and the Notes thereto included in Item 1 of this Quarterly Report on
Form 10-Q and in the Company's Annual Report on Form 10-K for the fiscal year
ended December 28, 2002. The following table sets forth unaudited operating
results for the thirteen week periods and twenty-six week periods ended June 28,
2003 and June 29, 2002, as a percentage of sales in each of these periods. This
data has been derived from the unaudited financial statements.





                                                13 Weeks ended   13 Weeks ended   26 Weeks ended   26 Weeks ended
Income Statement Data:                          June 28, 2003    June 29, 2002    June 28, 2003    June 29, 2002
                                                --------------  ---------------  ---------------  ----------------
Revenues:
                                                                                      
 Center whitening fees, net                            38.4%           32.3%           36.9%          32.5%
 Associated Center whitening fees, net                 51.4%           56.9%           52.9%          56.4%
 Product sales                                         10.2%           10.8%           10.2%          11.1%
                                                --------------  ---------------  ---------------  ----------------
  Total revenues, net                                 100.0%          100.0%          100.0%         100.0%
                                                --------------  ---------------  ---------------  ----------------

Operating Costs and Expenses:
 Operating and occupancy costs                         36.8%           35.6%           37.8%          37.1%
 Selling, general and administrative
expenses                                               65.3%           75.1%           66.2%          79.3%
 Research and development expenses                      0.9%            1.6%            1.7%           1.4%
 Depreciation and amortization                         14.7%           13.7%           16.0%          14.7%
                                                --------------  ---------------  ---------------  ----------------
  Total operating costs and expenses                  117.7%          126.0%          121.7%         132.5%
                                                --------------  ---------------  ---------------  ----------------

Loss from operations                                  -17.7%          -26.0%          -21.7%         -32.5%
                                                --------------  ---------------  ---------------  ----------------

Interest expense, net                                  -2.1%           -0.9%           -1.7%          -2.3%
                                                --------------  ---------------  ---------------  ----------------

Loss before income tax provision                      -19.8%          -26.9%          -23.4%         -34.8%
Provision for income taxes                              0.0%            0.2%            0.0%           0.2%
                                                --------------  ---------------  ---------------  ----------------
Net Loss                                              -19.8%          -27.1%          -23.4%         -35.0%
                                                ==============  ===============  ===============  ================




                                       12



The following are explanations of significant period-to-period changes for the
13 weeks ended June 28, 2003 compared to June 29, 2002:

Revenues

Total Revenues, net. Total revenues decreased by $35,000, or 0.32%, and were
equivalent for the 13 weeks ended June 28, 2003, to the $11.0 million
achieved for the 13 weeks ended June 29, 2002.

Center Whitening Fees, net. Center whitening fees increased by $664,000, or
18.69%, to $4.2 million for the 13 weeks ended June 28, 2003, from $3.6 million
for the 13 weeks ended June 29, 2002. The number of procedures performed in the
Centers increased by 11.62% to 8,839 in the second quarter of 2003, compared to
7,919 in the same quarter of 2002.

Associated Center Whitening Fees. Associated Center whitening fees decreased by
$621,000, or 9.91%, to $5.6 million for the 13 weeks ended June 28, 2003, from
$6.3 million for the 13 weeks ended June 29, 2002. This decrease was due to the
sale of fewer procedures in the 13 weeks ended June 28, 2003 compared to the 13
weeks ended June 29, 2002. The number of procedures sold in the Associated
Centers decreased 3.45% to 34,565 procedures in the second quarter of 2003
compared to 35,800 procedures in the same quarter of 2002. Domestic Associated
Center whitening procedures were 25,125 in the 13 weeks ended June 28, 2003
compared to 27,970 in the same quarter of 2002. International Associated Center
whitening procedures were 9,440 in the 13 weeks ended June 28, 2003 compared to
7,830 in the same quarter of 2002.

Product Sales. Product sales decreased by $78,000 or 6.53% to $1.1 million for
the 13 weeks ended June 28, 2003, from $1.2 million for the 13 weeks ended June
29, 2002. Product sales represent the Company's toothpaste, mouthwash, whitening
gum, and the Sonicare toothbrush products sold at Centers and Associated
Centers. This decline in product sales (post-whitening maintenance products)
relates to fewer domestic whitening procedures performed for the 13 weeks ended
June 28, 2003 than in the same quarter of 2002.

Operating Costs and Expenses

Operating and Occupancy  Costs.  Operating and occupancy costs were $4.0 million
or 36.8% as a percentage of revenues for the thirteen weeks ended June 28, 2003,
compared to $3.9  million or 35.6% as a  percentage  of revenues in the thirteen
weeks  ended  June 29,  2002.  This  increase  was  primarily  due to a $293,000
non-cash charge related to the relocation of the Company's  Houston Spa to a new
strategic location in the Houston Galleria.

Selling, General and Administrative Expenses. Selling, general and
administrative expenses decreased to $7.2 million or 65.3% as a percentage of
revenue for the second quarter of 2003, compared to $8.3 million or 75.1% in the
corresponding period in 2002. The $1.1 million decrease is due to lower
advertising costs and reflects the Company's continued commitment to improve its
marketing efficiency. The Company expects that its cost containment efforts will
continue throughout fiscal 2003, although no guarantee of such can be given.

Research and Development Expenses. Research and development expenses decreased
to $96,000 or 0.9% as a percentage of revenue for the thirteen weeks ended June
28, 2003 compared to $181,000 or 1.6% as a percentage of revenue in the
corresponding period in 2002. The expense incurred in 2003 was primarily related
to consulting fees relating to product development, whereas the expenses in 2002
were a mixture of consulting and product efficacy studies.

Depreciation and Amortization. Depreciation and amortization increased to $1.6
million or 14.7% as a percentage of revenue for the second quarter of 2003
compared to $1.5 million or 13.7% as a percentage of revenue in the
corresponding period in 2002. The increase of $101,000 in depreciation and
amortization expense for the second quarter of 2003 is the result of a greater
number of light-activated whitening devices in operation as a result of the
increase in the number of active Associated Centers, along with conversions of
domestic units for use in International markets.

Interest Expense, net. Interest expense, net increased to $228,000 or 2.1% as a
percentage of revenue for the second quarter of 2003 compared to interest
expense, net of $103,000 or 0.9% as a percentage of revenue in the corresponding
quarter of 2002. Higher interest expense, due to increased level of borrowing in
connections with infrastructure improvements, account for the quarter over
quarter increase.


                                       13


The following are explanations of significant period-to-period changes for the
26 weeks ended June 28, 2003 and June 29, 2002:

Revenues

Total Revenues. Total revenues decreased by $392,000, or 1.93%, to $20.0 million
for the 26 weeks ended June 28, 2003, from $20.3 million for the 26 weeks ended
June 29, 2002.

Center Whitening Fees. Center whitening fees increased by $751,000, or 11.35%,
to 7.4 million for the 26 weeks ended June 28, 2003, from $6.6 million for the
26 weeks ended June 29, 2002. The number of procedures performed in the Centers
increased by 5.53% to 15,586 for the 26 weeks ended June 28, 2003, compared to
14,769 for the same period of 2002.

Associated Center Whitening Fees. Associated Center whitening fees decreased by
$916,000, or 7.99%, to $10.6 million for the 26 weeks ended June 28, 2003, from
$11.5 million for the 26 weeks ended June 29, 2002. There were 4,799 Associated
Centers at the end of the 26 weeks ended June 28, 2003 compared to 4,404
Associated Centers that were in operation at the end of the 26 weeks ended June
29, 2002. The number of procedures sold in the Associated Centers decreased
6.35% to 62,805 procedures in the 26 weeks ended June 28, 2003 compared to
67,060 procedures in the same period of 2002. Domestic Associated Center
whitening procedures totaled 47,420 in the 26 weeks ended June 28, 2003 compared
to 54,665 in the same period of 2002. International Associated Center whitening
procedures were 15,385 in the 26 weeks ended June 28, 2003 compared to 12,395 in
the same period of 2002. While the Company continues to execute its strategy of
expanding distribution both domestically and internationally through the dental
practice channel (Associated Centers), the Company has taken efforts
domestically to terminate and replace dental practices that are not
assisting the Company in achieving its plans. As a result, the number of
domestic Associated Centers has decreased from 3,372 at June 29, 2002 to 3,158
at June 28, 2003.

Product Sales. Product sales decreased by $227,000 to $2.0 million for the 26
weeks ended June 28, 2003, from $2.3 million for the 26 weeks ended June 29,
2002. Product sales represent the Company's toothpaste, mouthwash, whitening
gum, and the Sonicare toothbrush products sold at Centers and Associated
Centers. This decline in product sales (post-whitening maintenance products)
relates to fewer domestic whitening procedures performed for the 26 weeks ended
June 28, 2003 than in the same period of 2002.


Operating Costs and Expenses

Operating and Occupancy Costs. Operating and occupancy costs were $7.5 million
or 37.8% as a percentage of revenues for the twenty-six weeks ended June 28,
2003, compared to $7.5 million or 37.1% as a percentage of revenue in the
twenty-six weeks ended June 29, 2002. Operating costs includes costs of goods
sold; lease financing costs for the Associated Centers, and the operating and
occupancy costs for the Centers.

Selling, General and Administrative Expenses. Selling, general and
administrative expenses decreased significantly to $13.2 million or 66.2% as a
percentage of revenue for the twenty-six weeks ended June 28, 2003 compared to
$16.1 million or 79.3% as a percentage of revenue in the corresponding period in
2002. The $3.0 million decrease is due to lower advertising costs, reflecting,
the Company's continued commitment to improve its marketing efficiency. The
Company expects that cost containment efforts will continue throughout fiscal
2003, although no guarantee of such can be given.

Research and Development Expenses. Research and development expenses of $335,000
were 1.7% as a percentage of revenue for the twenty-six weeks ended June 28,
2003 compared to $292,000 or 1.4% as a percentage of revenue in the
corresponding period in 2002. This expense is primarily due to development of
new products to expand our leadership position in the teeth-whitening industry.

Depreciation and Amortization. Depreciation and amortization increased to $3.2
million or 16.0% as a percentage of revenue for the twenty-six weeks ended June
28, 2003 compared to $3.0 million or 14.7% as a percentage of revenue in the
corresponding period in 2002. The increase of $203,000 in depreciation and
amortization expense to $3.2 million for the twenty-six weeks ended June 28,
2003 is the result of a greater number of light activated whitening devices in
operation internationally as a result of the increase in the number of active
Associated Centers.

                                       14


Interest Expense, net. Interest expense, net decreased to $340,000 or 1.7% as a
percentage of revenue for the twenty-six weeks ended June 28, 2003 compared to
interest expense, net of $470,000 or 2.3% as a percentage of revenue in the
corresponding period of 2002.

Net Loss. The net loss decreased $2.4 million to $4.7 million for the twenty-six
weeks ended June 28, 2003 compared to a net loss of $7.1 million in the
corresponding period of 2002. This represents a 34.34% improvement due to a
combination of the factors described above. The net loss per share for the
twenty-six weeks ended June 28, 2003 was ($1.91) versus ($2.93) reported for the
same period of 2002.

Liquidity and Capital Resources

To date, the Company has yet to achieve profitability. The Company does not
expect to be profitable in 2003. The Company has implemented initiatives to
increase sales and decrease expenses to assure its viability for the next 12
months. The Company also has developed a contingency plan in anticipation of
prolonged negative business impact resulting from the stagnant economy. The
Company's principal sources of liquidity have been proceeds from issuance of
common stock and debt. At June 28, 2003, the Company had $2.0 million in cash
and borrowing capacity under lines of credit totaling $4.3 million.

The Company obtained the following additional borrowing availability during
2003:

o          $1.5 million increase, effective January 2003, in the Credit
           Agreements with CAP Advisers. The increase is specifically for
           international capital expenditures. On July 22, 2003, the Company
           drew down $635,253 under this credit facility.
o          $2.5 million Center Loan with CAP America Trust. This credit facility
           is for general working capital needs ($800,000) and capital
           expenditures and specific revenue generating initiatives ($1.7
           million). On July 26, 2003, the Company drew down $370,626 under the
           Center Loan.

The Company believes that cash on hand along with available borrowing capacity
discussed above will be sufficient to sustain operations for the next twelve
months.


o          In addition to the line of credit facilities, the Company entered
           into a financing agreement with LCO Investment Limited, as follows:

           On April 29, 2003, the Company's principal shareholder, LCO
           Investments Limited ("LCO") agreed to lend the Company's wholly-owned
           subsidiary, BriteSmile Development, Inc. ("BDI") up to $2 million for
           the acquisition of certain of the human oral care intellectual
           property of R. Eric Montgomery, a director of the Company and his
           affiliates (collectively, "REM").

           Pursuant to this agreement, LCO loaned $1,000,000 to BDI on May 9,
           2003. BDI delivered a promissory note to LCO, with interest and
           principal due on May 9, 2008. Interest accrues at 200 basis points
           above the LIBOR as quoted by the Bank of Nova Scotia. The interest
           rate on the note is reset every thirty days at 200 basis points above
           then current LIBOR.

           Also pursuant to this agreement, LCO loaned to BDI an additional
           $1,000,000 on similar terms on July 23, 2003, as part of the purchase
           consideration to REM.

           The promissory notes issued to LCO by BDI are not convertible by
           their terms into shares of Company Common Stock. However, for its
           loans to BDI, LCO received warrants to purchase 133,333 shares of
           Common Stock of the Company. All warrants granted to LCO are
           exercisable at $15.00 per share. The warrants are exercisable for a
           period of 5 years and remain outstanding and unexercised. The Company
           guaranteed the promissory notes issued to LCO by BDI. The shares of
           Common Stock underlying the warrants granted to LCO are subject to
           certain limited "piggyback" registration rights in the event of
           future registered public offerings of Common Stock sold by the
           Company.

           In conjunction with the initial installment of $1,000,000 from LCO to
           BDI on May 9, 2003, warrants to purchase 66,666 shares were issued a.


                                       15


           The fair value of the 66,666 warrants issued of $704,378 was recorded
           in the June 28, 2003 results as a discount of the note and is being
           amortized over the life of the note to interest expense.

           The fair value of the warrants issued on July 23, 2003 is $1,829,789,
           which will be recorded in the third quarter of 2003 as a discount of
           the note and will be amortized over the life of the note to interest
           expense. The note has a contractual life of five years.




Cash flows used in operations decreased by $3.5 million to ($850,000) for the
twenty-six weeks ended June 28,2003 from ($4.3 million) during the second
quarter of 2002, primarily due to the decrease in the net loss and the deferral
of principal payment on debt.

Cash provided by financing activities were $1.1 million for the twenty-six weeks
ended June 28, 2003, compared to $744,000 for the same period in 2002. During
the second quarter of 2003, the Company received $1 million financing from LCO
for BDI in connection with its acquisition of human oral care intellectual
property.


Capital expenditures were $1.8 million for the twenty-six weeks ended June 28,
2003, compared to $1.8 million for the same period in 2002. In 2002, capital
expenditures related primarily to the purchase of light activated whitening
devices. For the twenty-six weeks ended June 28, 2003, capital expenditures
represented either the purchase of new light activated devices or the conversion
of old devices for use in the Company's international markets, and the launch of
new Company initiatives.

Inflation

In general, the Company does not believe that inflation has had a material
effect on its results of operations in recent years. However, there can be no
assurance that the Company's business will not be affected by inflation in the
future.

Seasonality

Although the Company does not believe that its business follows seasonal trends,
it has recognized that at various times during the months of July and August and
again during December and January, a substantial number of Associated Centers
(both domestic and international) shut down for vacation. As a result, the
frequency of key card purchases by Associated Centers during these months
declines as well. Additionally, the Company's Centers have recognized some
seasonality during the same months because of customer vacations.

ITEM 3.              QUALITATIVE AND QUANTITATIVE DISCLOSURE ABOUT MARKET RISK

We believe there has been no material change in our exposure to Market Risk from
that discussed in our 2002 Annual Report on Form 10-K


ITEM 4.              CONTROLS AND PROCEDURES

Based on their evaluation, as of a date within 90 days of the filing date of
this Form 10-Q, our Chief Executive Officer and Chief Financial Officer have
concluded that our disclosure controls and procedures (as defined in Rule
13a-14(c) and 15d-14(c) under the Securities Exchange Act of 1934, as amended)
are effective. There have been no significant changes in internal controls or in
other factors that could significantly affect these controls subsequent to the
date of their evaluation, including any corrective actions with regard to
significant deficiencies and material weaknesses.

ITEM 5.              COMMITMENTS AND CONTINGENCIES

See the discussion of certain legal proceedings pending against the Company
and/or its affiliates, set forth under Part II, Item 1 of this report and
incorporated herein by reference.


                                       16


PART II - OTHER INFORMATION

ITEM 1.    LEGAL PROCEEDINGS

BriteSmile, Inc. v. Discus Dental, Inc. and Salim Nathoo, filed in the United
States District Court for the Northern District of California (the "Discus
Patent Litigation"). The Company filed an initial complaint against Discus
Dental, Inc. ("Discus"), Culver City, California, on July 8, 2002, asserting
claims of infringement of the Company's U.S. Patents No. 6,343,933 and U.S.
Patent No. 6,361,320. On February 28, 2003, the Company amended the Discus
Patent Litigation by adding Salim Nathoo ("Nathoo") as a defendant. The
complaint, as amended, further alleges misappropriation of the Company's trade
secrets, civil conspiracy, and unfair competition and business practices by
Discus and Nathoo; breach of contract and breach of fiduciary duty by Mr.
Nathoo, and tortious interference with contract by Discus. The complaint alleges
that Nathoo and Discus conspired to misappropriate BriteSmile's trade secrets in
violation of Nathoo's contractual obligations to the Company. The amended
lawsuit alleges that, as BriteSmile's Medical Director, Nathoo had and continues
to have, an obligation to keep BriteSmile's trade secrets confidential.
Beginning in 2001, Discus Dental and Nathoo entered into an agreement whereby
Discus Dental paid Nathoo at least $2.5 million over a less than two year period
for Nathoo's "consulting" services, which included paying Nathoo to share with
Discus certain of the Company's trade secrets. The lawsuit alleges further that
in December 2002, a third party informed BriteSmile of Nathoo's activities, and
that when confronted by BriteSmile, Nathoo admitted to receiving $2.5 million
from Discus. The Company seeks a permanent injunction against both Discus and
Nathoo to prevent further infringement of its patents and improper disclosure of
the Company's trade secrets, lost profits, treble damages and attorneys fees for
willful patent infringement, punitive damages, and other relief.

On March 25, 2003, Discus filed its Answer to the Amended Complaint and
Counterclaims. In its Answer, Discus denies any liability for BriteSmile's
claims. Discus also raises affirmative defenses, including claims that its
products and processes do not infringe BriteSmile's patents, and that
BriteSmile's patents are invalid and unenforceable. Discus asserts counterclaims
against BriteSmile, seeking (i) judicial declarations that BriteSmile's patents
are invalid, unenforceable, and have not been infringed, (ii) tortious
interference with prospective economic advantage and economic business
relations, and (iii) unfair competition. Discus also asks for declarations that
its products and processes do not violate BriteSmile's patents, that
BriteSmile's patents are unenforceable, that BriteSmile has no protectable trade
secrets, that BriteSmile's contracts with dentists which contain contractual
restrictions on the purchase and use of competitive systems are unenforceable
and should be enjoined, lost profits, treble damages and attorneys fees.

The Company has commenced discovery concerning the claims and defenses asserted
in the Discus Patent Litigation, and has responded to discovery requests from
Discus.

Salim Nathoo v. BriteSmile Leasing. On March 6, 2003, Nathoo filed a lawsuit
against BriteSmile Leasing, a subsidiary of the Company in the New Jersey state
court. In this action, Nathoo alleges that the Company breached its agreement to
pay Nathoo money, and that such failure should result in the reversion of
certain patent rights, which were previously assigned by Nathoo to the Company,
back to Nathoo. Nathoo also seeks the payment of profits derived from the patent
rights. The Company has filed an answer to the complaint, together with
counterclaims alleging the same causes of action as in the Company's California
litigation against Nathoo.

On May 21, 2003, the court ordered that the case be transferred to California.
On July 2, 2003, the case was consolidated with the Discus Patent Litigation in
California.

Smile Inc. Asia Pte. Ltd. v. BriteSmile. On April 23, 2002, Smile Inc. Asia Pte.
Ltd. ("Smile") sued the Company and BriteSmile Management, Inc., a wholly owned
subsidiary of the Company, in the Third Judicial District Court in Salt Lake
City, Utah. The Complaint alleges that BriteSmile Management breached its 1998
distributor agreement with Smile (exclusive as to Singapore and other
surrounding countries) by failing to fill orders placed and to perform other
obligations under the agreement. The Complaint also alleges that BriteSmile
Management and the Company fraudulently induced Smile to enter into the
distributor agreement, and includes claims for damages based on alleged unjust
enrichment, civil conspiracy, breach of the duty of good faith and fair dealing,
interference with contractual and economic relations, and fraudulent transfer.

On May 31, 2002, the Company and BriteSmile Management filed their answer and
counterclaim. The counterclaim alleges that Smile breached the distributor
agreement by, among other things, failing to operate using a licensed dentist in


                                       17


good standing (the license of the principal of Smile, Dr. Tan, was revoked
during 1999) and using BriteSmile's names and marks in a fashion not permitted
by the distributor agreement.

The primary defense to Smile's claims is that the distributor agreement
expressly excludes "non-laser-aided teeth whitening products and processes" sold
by the Company. Accordingly, Smile has no rights to market and sell the
Company's current light activated in-office whitening products and cannot claim
damages for BriteSmile's marketing of its light activated system in the
exclusive territory described in the distributor agreement.
Discovery is proceeding; both parties have produced documents.

BriteSmile v. Discus Dental, filed in Contra Costa County Superior Court,
California. On May 31, 2002, the Company filed a complaint against Discus
Dental, Inc. in Contra Costa County Superior Court, California, alleging causes
of action for intentional interference with contractual relationship, negligent
interference with contractual relationship, violation of Unfair Business
Practice Act - Loss Leader, violation of Unfair Business Practice Act, trade
libel and injunctive relief. The complaint alleges that Discus Dental and other
defendants yet to be identified wrongfully interfered with the Company's
contractual relationships with its Associated Center dentists, in part by
writing letters with the purpose of inducing certain of the Company's Associated
Dentists to terminate their contracts with the Company and switch to Discus'
Zoom! system, and by making false and disparaging statements concerning the
Company's teeth whitening system. The Complaint seeks damages for loss of
business, punitive damages, injunctive relief, and costs of suit. On June 27,
2002, Discus filed a demurrer to the Company's complaint, challenging the legal
sufficiency of the complaint. On June 30, 2002, the court ruled that the Company
would be able to pursue its claims as alleged in the complaint except for the
second cause of action alleging negligent interference with contractual
relationship.

This case was stayed on March 11, 2003 and will remain stayed until a status
conference scheduled for September 2003.

Kalow & Springut v. BriteSmile et. al., filed in Supreme Court of the State of
New York, County of New York. In April 2003, the law firm of Kalow & Springut
("KS") filed a complaint against the Company, BriteSmile International, a
subsidiary of the Company, and A.M. Pilaro, the Company's Chairman. KS seeks to
recover alleged unpaid legal fees and expenses in the amount of $767,818.18.
Plaintiff also alleges that it was fraudulently induced to incur the legal fees
and expenses, and seeks to recover punitive damages of at least $5 million.

On June 13, 2003, BriteSmile answered the Complaint and asserted counterclaims
against KS for negligence, malpractice and breach of contract, including failure
to return Company files, and failure to inform the Company that Dr. Salim Nathoo
had been working for Discus Dental in violation of Dr. Nathoo's agreement with
the Company.

Discovery proceedings have commenced.


ITEM 2.      CHANGES IN SECURITIES

During the period March 30, 2003 to June 28, 2003, the Company granted to key
employees under its 1997 Plan non-qualified options to purchase an aggregate of
30,134 shares of the Company's common stock, at exercise prices ranging from
$11.48 to $27.01 per share. The options vest over a period of time following
their respective dates of grant.

For all option grants, the Company claimed exemption from registration under the
Securities Act of 1933 in that the Company believes such grants were not "sales"
within the meaning of the Act. Shares issuable upon exercise of the options have
been or will be registered with the SEC pursuant to Registration Statements on
Form S-8.

On November 20, 2002, the Company sold to two investors in a private placement
2% convertible notes that are due and payable on November 20, 2005 (the
"November 2002 Notes") in a private placement. The November 2002 Notes are
convertible into shares of common stock of the Company at a conversion rate of
$6.00 per share. The two investors, who purchased the November 2002 Notes, both
affiliates of the Company, are: LCO Investments Limited ($2,500,000) and
Bradford G. Peters ($1,000,000). The CEO of the Company, John L. Reed, funded an
additional $500,000 in April 2003 under the same terms; pursuant to his
commitment to fund that amount dated November 20, 2002. Mr. Reed converted his
$500,000 note into shares of Common Stock of the Company on June 17, 2003. LCO
Investments Limited ("LCO") is the Company's major shareholder. LCO is a wholly


                                       18


owned subsidiary of the ERSE Trust. CAP Advisers Limited is a co-trustee of the
ERSE Trust. Mr. Pilaro, a director of the Company, is Chairman of CAP. John L.
Reed is a shareholder, the Chief Executive Officer, and a director of the
Company. Mr. Peters is a shareholder and a director of the Company.

In April 2003, in connection with the financing of the Asset Purchase Agreement
with R. Eric Montgomery and his affiliates described below, the Company granted
to LCO warrants to purchase an aggregate of 66,667 shares of common stock of the
Company at $15.00 per share (see "Acquisition of Certain Human Oral Care
Intellectual Property," below).

All issuances and sales of the Company's Common Stock in connection with the
placement of the November 2002 Notes, the conversion of Mr. Reed's note into
shares of Common Stock, and the grant of warrants to LCO as described above,
were made in private transactions, exempt from the registration requirements of
the Securities Act of 1933 pursuant to Section 4(2) of the Act and Rule 506
promulgated by the Securities and Exchange Commission there under. Each person
acquired the shares for investment purposes only, with no present intent to
distribute the securities. The certificates representing the shares issued were
subject to standard restrictive legends with respect to transfer or resale. All
recipients received or had meaningful access to all Company reports filed with
the Commission pursuant to the Securities Exchange Act of 1934.

ITEM 3.       DEFAULT UPON SENIOR SECURITIES

None

ITEM 4.      SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

None

ITEM 5.    OTHER INFORMATION.

CAP America Trust Center Loan

On May 7, 2003, Company and CAP America Trust entered into a Loan Agreement for
$2.5 million to be used for capital expenditures and other specific revenue
generating initiatives to be agreed and defined by BriteSmile and CAP America
Trust. The Company may make drawings on account of the loan from time to time
during the draw down period beginning on May 7, 2003 and ending on May 10, 2006.
Up to $1,700,000 of loan proceeds may be used for the specific revenue
generating initiatives, and up to $800,000 for general working capital. Interest
is fixed at 6%, payable monthly, with CAP America Trust having the right to
reset the interest rate to 200bps over 1 year London Interbank Offered Rate
("LIBOR") after giving the Company 30 days notice. A variable fee payment based
on the number of teeth whitening procedure performed at the Centers will
commence on May 11, 2006, and continue until May 10, 2011. Variable fees will be
payable 40 days after the end of the month in which the procedures are
performed, except for fees due for April/May 2011, which will become payable on
the maturity date.
LCO Investments Limited ("LCO") is the Company's major shareholder. LCO is a
wholly owned subsidiary of the ERSE Trust. CAP Advisers Limited is a co-trustee
of the ERSE Trust. Mr. Anthony Pilaro, a director and co-CEO of the Company, is
also Chairman of CAP Advisers Limited. CAP America Limited is a co-trustee of
CAP America Trust, the lender under the Center Loan described above. CAP America
Limited is owned and controlled by LCO.

Acquisition of Certain Human Oral Care Intellectual Property

Effective July 1, 2003, the Company and its wholly owned subsidiary, BriteSmile
Development, Inc. ("BDI"), entered into an Asset Purchase Agreement (the "APA")
with R. Eric Montgomery ("Montgomery") and certain entities owned and controlled
by him (collectively, the "REM Group"). Montgomery is a member of the board of
directors of the Company.

Pursuant to the APA, BDI acquired certain United States and foreign patents,
patent applications, continuations, continuations-in-part, trade secrets,
technologies, know-how, trademarks and trade names relating to human oral care
("HOC") for a purchase price of $5 million ($6 million under certain
contingencies), plus a 50% participation interest in third party royalties and
infringement recoveries relating to the HOC intellectual property acquired from
the REM Group. In addition, the REM Group conveyed certain other HOC
intellectual property, which is implicated by certain agreements between the


                                       19


Company, the REM Group and a third party to a new entity, Oraceutical
Acquisition LLC, an entity owned and controlled by REM.

BDI agreed to pay purchase price to the REM Group as follows:

     (i)  $750,000 on May 9, 2003 in  connection  with the  delivery to BDI of a
          license  from the REM  Group to  certain  patents  for a static  mixer
          device used in teeth whitening;

     (ii) $1,000,000  on July 23, 2003,  in  connection  with the closing of the
          APA;

     (iii)66,667  shares of Common Stock of the Company (the  "Payment  Shares")
          issued to Montgomery on July 25, 2003; and

     (iv) for a period of up to 5 years, BDI will pay to Oraceutical  Innovative
          Properties,  ("OIP"), a REM Group member, 5% of worldwide net revenues
          of  the  Company  for a  whitening  crayon  or pen  product  currently
          referred to as "BriteSmile to Go," and 1% of worldwide net revenues of
          the Company or its affiliates for light  activated  teeth whitening or
          other  in-office  or  chair  side  whitening  procedures,   until  the
          aggregate of such payments,  together with the initial cash payment of
          $1,750,000  and  the  value  of  the  Payment  Shares  (calculated  at
          $1,930,010)  equals  $5,000,000.  BDI  may be  required  to pay OIP an
          additional $1 million  pursuant to the foregoing  formula if REM Group
          fulfills  certain  contingencies,  in which  event the total  purchase
          price would be $6 million.  The foregoing net revenue payments will be
          paid in cash, or at the option of BDI, up to 50% of any payment amount
          may be made in the form of  Common  Stock  of the  Company  (the  "Net
          Revenue Payment Shares").  All Net Revenue Payment Shares, if and when
          issued by the Company, will be issued at the then current market price
          as quoted on Nasdaq,  and the balance in cash. The payments are due on
          a quarterly basis, 15 days after the close of the Company's applicable
          fiscal quarter.

With respect to third party infringement and/or licensing activities, BDI will
pay the REM Group 50% of such recoveries after payment of legal fees incurred in
prosecution of third party claims, all patent prosecution and maintenance costs,
and certain other amounts.

Financing Arrangements for the APA

On April 29, 2003 the Company, BDI, LCO, and Montgomery entered into a letter
agreement pursuant to which LCO agreed to loan a total of $2,000,000 to BDI to
fund a portion of the purchase price contemplated by the APA. The letter
agreement was later terminated as to Montgomery.

LCO is the Company's major shareholder. LCO is a wholly owned subsidiary of the
ERSE Trust. CAP Advisers Limited is a co-trustee of the ERSE Trust. Mr. Pilaro,
a director and Chairman of the Board of the Company, is Chairman of CAP Advisers
Limited.

Pursuant to the letter agreement, LCO loaned $1,000,000 to BDI on May 9, 2003.
BDI delivered a promissory note to LCO, with interest and principal due on May
9, 2008. Interest accrues at 200 basis points above the 1 year LIBOR as quoted
by the Bank of Nova Scotia. The interest rate on the note is reset every thirty
days.

Also, pursuant to the letter agreement, LCO loaned to BDI an additional
$1,000,000 on similar terms on July 23, 2003, the closing date of the APA.

In connection with the granting of the loans to BDI, LCO received warrants to
purchase 133,333 shares of Common Stock of the Company. All warrants granted to
LCO are exercisable at $15.00 per share and have a five year life. The
promissory notes issued to LCO by BDI were guaranteed by the Company. The shares
of Common Stock underlying the warrants granted to LCO are subject to certain
limited "piggyback" registration rights in the event of future registered public
offerings of Common Stock sold by the Company. On May 9, 2003, warrants to
purchase 66,666 shares were issued. The fair value of the warrants issued of
$704,378 was recorded as a discount of the note and is being amortized over the
life of the note to interest expense and is reflected in results as of June 28,
2003. The additional $1,000,000 loaned on July 23, 2003 also carried warrants to
purchase 66,667 shares issued at an exercise price of $15.00 per share. The fair
value of the warrants issued on July 23, 2003 is $1,829,789, which will be
recorded in the third quarter 2003 as a discount of the Note and will be
amortized over the life of the note to interest expense. The note has a
contractual life of five years.


                                       20



ITEM 6.  EXHIBITS AND REPORTS ON FORM 8-K

(A) EXHIBITS

     10.1 Note Purchase Agreement dated as of April 29, 2003 between the Company
          and LCO Investments Limited (filed herewith).

     10.2 Asset Purchase Agreement dated as of July 1, 2003 by and among R. Eric
          Montgomery,  Oraceutical Innovative Properties LLC, Oraceutical LLC, a
          and Oraceutical  Acquisition  LLC, and, on the other hand, the Company
          and BriteSmile Development,  Inc., (filed herewith).  Portions of this
          document have been  redacted by the Company  pursuant to a request for
          confidential  treatment  filed or to be filed with the  Securities and
          Exchange Commission.

     10.3 Consulting  Agreement  dated  as of July 1,  2003  between  BriteSmile
          Development,  Inc. and the Company,  on one hand, and Oraceutical LLC,
          Oraceutical  Innovative Properties LLC and R. Eric Montgomery,  on the
          other hand (filed herewith).


     31   Certifications  of John L.  Reed,  CEO and John C.  Dong,  CFO  (filed
          herewith)

     32   Certifications  of John L. Reed, CEO, and John C. Dong, CFO,  pursuant
          to Section 906 of TheSarbanes-Oxley Act Of 2002 (filed herewith).


     99.1 Earnings  Release of BriteSmile,  Inc. dated August 7, 2003 for the 26
          week period ended June 28, 2003 (filed herewith).

     99.2 Transcript of Earnings  Conference  Call of the Company held on August
          7, 2003 (filed herewith).

(B) REPORTS ON FORM 8-K

           On May 20, 2003, the Company filed a Current Report on Form 8-K for
the purpose of reporting its financial results for the first quarter ended March
28, 2003, including the transcript of the Earnings Conference Call of the
Company held on May 15th, 2003.




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                                   SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.

BRITESMILE, INC.

/s/ John L. Reed                                              August 12, 2003
--------------------------------------------                  ---------------
John L. Reed                                                  Date
Chief Executive Officer



/s/ John C. Dong                                               August  12, 2003
--------------------------------------------                  -----------------
John C. Dong                                                  Date
Chief Financial Officer