Unassociated Document
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-Q
 
(Mark One)
 
x
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the quarterly period ended: March 31, 2009
 
Or
 
¨
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the transition period from ____________ to _____________
 
Commission File Number: 0-27012
 
Insignia Solutions plc
 

(Exact name of small business issuer as specified in its charter)

England and Wales
 
Not applicable
(State or other jurisdiction of incorporation
or organization)
 
(I.R.S. Employer Identification No.)
     
7575 E. Redfield Road
Suite 201
Scottsdale, AZ
 
85260
(Address of principal executive offices)
 
(Zip Code)

(480) 922-8155
(Issuer's telephone number)


(Former name, former address and former fiscal year, if changed since last report)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.
Yes x No ¨

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company.  See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer ¨
Accelerated filer ¨
Non-accelerated filer ¨
Smaller reporting company x

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act.)  Yes ¨ No x

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Date File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).    Yes  ¨  No  ¨

Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date:  129,392,457 as of May 4, 2009.

 
 

 

INSIGNIA SOLUTIONS PLC dba DOLLARDAYS INTERNATIONAL, INC.

Table of Contents

 
Page
   
PART I – FINANCIAL INFORMATION
1
Item 1. Financial Statements:
2
Consolidated Balance Sheets (unaudited)
2
Consolidated Statements of Operations (unaudited)
3
Consolidated Statements of Cash Flows (unaudited)
4
Notes to Consolidated Financial Statements (unaudited)
5
Item 2. Management's Discussion and Analysis of Financial Condition and Results of  Operations
10
Item 3. Quantitative and Qualitative Disclosure About Market Risk
13
Item 4T. Controls and Procedures
14
PART II – OTHER INFORMATION
14
Item 1. Legal Proceedings
14
Item 1A. Risk Factors
14
Item 2. Unregistered Sales of Equity Securities and Use of Proceeds
15
Item 3. Defaults Upon Senior Securities
15
Item 4. Submission of Matters to a Vote of Security Holders
15
Item 5. Other Information
15
Item 6. Exhibits
16
SIGNATURES
17

 
i

 

PART I – FINANCIAL INFORMATION

Forward-Looking Information
 
Unless otherwise indicated, the terms “Insignia,” the “Company,” “we,” “us,” and “our” refer to Insignia Solutions plc and its subsidiaries. In this Quarterly Report on Form 10-Q, we may make certain forward-looking statements, including statements regarding our plans, strategies, objectives, expectations, intentions and resources that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. We do not undertake to update, revise or correct any of the forward-looking information. The following discussion should also be read in conjunction with the audited consolidated financial statements and the notes thereto.

The statements contained in this Quarterly Report on Form 10-Q that are not historical fact are forward-looking statements (as such term is defined in the Private Securities Litigation Reform Act of 1995), within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The forward-looking statements contained herein are based on current expectations that involve a number of risks and uncertainties. These statements can be identified by the use of forward-looking terminology such as “believes,” “expects,” “may,” “will,” “should,” “intend,” “plan,” “could,” “is likely,” or “anticipates,” or the negative thereof or other variations thereon or comparable terminology, or by discussions of strategy that involve risks and uncertainties. The Company wishes to caution the reader that these forward-looking statements that are not historical facts and are only predictions. No assurances can be given that the future results indicated, whether expressed or implied, will be achieved. While sometimes presented with numerical specificity, these projections and other forward-looking statements are based upon a variety of assumptions relating to the business of the Company, which, although considered reasonable by the Company, may not be realized. Because of the number and range of assumptions underlying the Company’s projections and forward-looking statements, many of which are subject to significant uncertainties and contingencies that are beyond the reasonable control of the Company, some of the assumptions inevitably will not materialize, and unanticipated events and circumstances may occur subsequent to the date of this report. These forward-looking statements are based on current expectations and the Company assumes no obligation to update this information. Therefore, the actual experience of the Company and the results achieved during the period covered by any particular projections or forward-looking statements may differ substantially from those projected. Consequently, the inclusion of projections and other forward-looking statements should not be regarded as a representation by the Company or any other person that these estimates and projections will be realized, and actual results may vary materially. There can be no assurance that any of these expectations will be realized or that any of the forward-looking statements contained herein will prove to be accurate.

 
1

 

Item 1.    Financial Statements.

Insignia Solutions plc dba DollarDays International, Inc.
Consolidated Balance Sheets
(unaudited)

   
March 31,
   
December 31,
 
   
2009
   
2008
 
             
Assets
           
             
Cash and cash equivalents
  $ 117,723     $ 20,836  
Certificates of deposit
    1,711,064       2,118,933  
Accounts receivable, net
    41,419       75,457  
Prepaid expenses and other current assets
    83,975       78,723  
Total current assets
    1,954,181       2,293,949  
Property and equipment, net
    174,532       160,641  
Deposits and other assets
    23,899       33,899  
Total assets
  $ 2,152,612     $ 2,488,489  
                 
Liabilities and Shareholders' Equity
               
                 
Accounts payable
  $ 1,210,945     $ 1,176,170  
Accrued expenses
    381,795       771,407  
Deferred revenue
    28,910       15,617  
Liability for unauthorized, unissued shares
    155,933       134,252  
Other liabilities
    155,902       4,652  
Total current liabilities
    1,933,485       2,102,098  
                 
Shareholders' equity:
               
Ordinary shares, 1 pence par value, 110,000,000 shares authorized, 129,392,457 shares to be issued and outstanding  at March 31, 2009  and 126,682,430 to be issued and  outstanding at December 31, 2008 (see Note 1)
    2,541,182       2,503,878  
Additional paid in capital
    3,880,195       3,982,711  
Accumulated deficit
    (6,202,250 )     (6,100,198 )
Total shareholders' equity
    219,127       386,391  
                 
Total liabilities and shareholders' equity
  $ 2,152,612     $ 2,488,489  

See accompanying notes to unaudited consolidated financial statements.

 
2

 

Insignia Solutions plc dba DollarDays International, Inc.
Consolidated Statements of Operations
(unaudited)

   
Three Months Ended March 31,
 
   
2009
   
2008
 
             
Net revenues
  $ 2,574,545     $ 2,371,169  
Cost of goods sold
    1,700,279       1,673,503  
Gross profit
    874,266       697,666  
Operating expenses:
               
Sales and marketing
    563,664       492,270  
General and administrative
    496,633       398,391  
Total operating expenses
    1,060,297       890,661  
                 
Operating loss
    (186,031 )     (192,995 )
Other income (expense):
               
Interest expense
    -       (260,762 )
Mark to market gains on liability for unauthorized shares
    3,036       -  
Advertising revenue and other
    80,943       37,304  
Total other income (expense)
    83,979       (223,458 )
                 
Net loss
  $ (102,052 )   $ (416,453 )
                 
Net loss per share:
               
Basic and diluted
  $ -     $ (0.03 )
                 
Weighted average common shares outstanding
               
Basic and diluted
    127,849,617       16,209,663  

See accompanying notes to unaudited consolidated financial statements.

 
3

 

Insignia Solutions plc dba DollarDays International, Inc.
Consolidated Statements of Cash Flows
(unaudited)

   
Three Months Ended March 31,
 
   
2009
   
2008
 
Cash flows from operating activities:
           
             
Net loss
  $ (102,052 )   $ (416,453 )
Adjustments to reconcile net loss to net cash used in operating activities:
               
Mark to market gains /losses on liability for unauthorized shares
    (3,036 )     -  
Depreciation and amortization
    12,822       8,741  
Amortization of debt discount
    -       12,479  
Bad debt expense
    813       -  
Stock-based compensation
    24,717       8,884  
Changes in assets and liabilities:
               
Accounts receivable
    33,225       1,733  
Prepaid and other current assets
    (5,252 )     (26,655 )
Deposits and other assets
    10,000       -  
Accounts payable
    34,775       (31,506 )
Accrued expenses
    (389,612 )     (54,238 )
Accrued interest
    -       215,783  
Deferred revenue
    13,293       5,813  
Other liabilities
    1,250       1,047  
Net cash used in operating activities
    (369,057 )     (274,372 )
                 
Cash flows from investing activities:
               
Maturities of certificates of deposits
    407,869       -  
Purchases of equipment
    (26,713 )     (17,589 )
Net cash provided by (used in) investing activities
    381,156       (17,589 )
                 
Cash flows from financing activities:
               
Proceeds from line of credit
    150,000       -  
Advances on line of credit
    -       16,940  
Proceeds from issuance of long-term debt
    -       267,500  
Shares repurchased from converted debtholders
    (65,212 )     -  
Net cash provided by financing activities
    84,788       284,440  
                 
Change in cash and cash equivalents
    96,887       (7,521 )
                 
Cash and cash equivalents, beginning of period
    20,836       18,265  
Cash and cash equivalents, end of period
  $ 117,723     $ 10,744  
                 
Supplemental cash flow disclosures:
               
Reclassification for liability associated with unauthorized, unissued shares to be issued
  $ (24,717 )   $ -  
Cash paid for interest
  $ -     $ 32,500  

See accompanying notes to unaudited consolidated financial statements.

 
4

 

INSIGNIA SOLUTIONS PLC dba DOLLARDAYS INTERNATIONAL, INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
(unaudited)

Note 1:  Background and Basis of Presentation

Background

Until June 23, 2008, Insignia Solutions plc, a corporation organized under the laws of England and Wales (“Insignia”) operated as a shell company.  On June 23, 2008, DollarDays International LLC (“DollarDays”) entered into a series of transactions to effect a reverse merger with Insignia (the “Merger”).

Under the agreement and plan of merger, Insignia shareholders maintained approximately 37.1% ownership of the combined company, DDI Inc. shareholders obtained 56.7%, and a new investor (“Amorim”) obtained 6.2% of the combined company stock.  The Merger is accounted for as a reverse merger whereby DDI Inc. is the accounting acquirer resulting in a recapitalization of DDI Inc. equity.  Accordingly, the Company has retroactively restated all equity and per share amounts for periods prior to the Merger to reflect the equivalent amounts based on the exchange ratio set forth in the Merger.

DDI Inc., through its website, www.DollarDays.com is an Internet based wholesaler of general merchandise to small independent resellers.  Orders are placed by customers through the website where, upon successful payment, the merchandise is shipped directly from the vendors’ warehouses.

The financial statements set forth herein include the accounts and results of DDI Inc and include the results of Insignia and its subsidiaries beginning with the date of acquisition (collectively the “Company”).  Because DDI Inc. is the accounting acquirer, all historical financial information for periods prior to June 23, 2008 are those of DDI Inc. and do not reflect the activities of Insignia.  All intercompany amounts are eliminated in consolidation.

As of the date of this Report on Form 10-Q, Insignia has issued 44,695,981 American Depository Shares (“ADS”) to DollarDays Stockholders and 5,596,984 ADSs to Amorim, representing approximately 49.7% of the issued and outstanding ordinary shares of Insignia.  Insignia has proposed to shareholders, for their approval, a resolution to increase the authorized capital of the Company at its next Annual General Meeting so that Insignia can fulfill its obligations to issue the remaining consideration under the terms of the Merger.  Assuming the remaining Merger consideration is issued, the DollarDays Stockholders will own approximately 63% of the issued and outstanding ordinary shares of Insignia.

The Company has not issued all of the consideration required to be issued in connection with the Merger.  However, the accompanying financial statements reflect as shares outstanding all amounts that are to be issued under the terms of the Merger and the Company is presenting a liability for the shares in excess of the authorized shares.  The Company believes this presentation provides the most meaningful information to investors with respect to the Company’s financial position, capitalization and per share financial information.

As the total number of ordinary shares to be issued, 129,392,457 exceeds the currently authorized number of ordinary shares, the Company recognized a liability of $155,933 at March 31, 2009 for the fair value of unauthorized, unissued shares.  The fair value of the liability for unauthorized, unissued shares has been recorded at market value as of March 31, 2009 and a corresponding gain of $3,036 has been recognized due to the changes in the fair value of the liability during the three months ended March 31, 2009.

Basis of Presentation

In the opinion of management, the accompanying unaudited consolidated financial statements include all adjustments, consisting of only normal recurring accruals, necessary for a fair statement of financial position, results of operations, and cash flows. The information included in this quarterly report on Form 10-Q should be read in conjunction with the consolidated financial statements and the accompanying notes included in our Annual Report on Form 10-K for the year ended December 31, 2008. The accounting policies are described in the “Notes to the Consolidated Financial Statements” in the 2008 Annual Report on Form 10-K and updated, as necessary, in this Form 10-Q. The year end consolidated balance sheet data presented for comparative purposes was derived from audited financial statements, but does not include all disclosures required by accounting principles generally accepted in the United States. The results of operations for the three months ended March 31, 2009 are not necessarily indicative of the operating results for the full year or for any other subsequent interim period.

 
5

 

Certain reclassifications have been made to prior period reported amounts to conform to current year presentation.

Note 2:  Going Concern

The accompanying unaudited consolidated financial statements have been prepared assuming the Company will continue as a going concern, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business.  The Company has a recent history of operating losses and negative operating cash flows. These factors raise substantial doubt about the Company’s ability to continue as a going concern.  The financial statements do not include any adjustments that might result from this uncertainty.

The Company intends to generate operating cash flows through the growth of its existing business, the improvement of operating margins and by growth through acquisitions.  Although there can be no assurance, management believes that such measures will provide it with enough liquidity to operate its current business and continue as a going concern in the short term.

Note 3:  Certificates of Deposit

The Company invests excess funds in Certificates of Deposits (“CDs”) issued by domestic banks and, at times, may exceed federally insured limits.  The balance of this account consists of CDs with original maturities greater than three months.  $407,869 of CDs matured during the three months ended March 31, 2009.

Note 4:  Line of Credit

The Company has a $150,000 revolving line of credit with a financial institution and during the three months ended March 31, 2009, the Company borrowed $150,000 under the terms thereof.  At March 31, 2009, the balance outstanding on the line of credit was $150,000.   Interest payments are due monthly at an annual rate of 6%.  The line of credit has no stated maturity date.

 Note 5:  Stock Options

The Company has historically granted stock options to certain vendors and employees as well as in connection with certain financing transactions.

The following table summarizes the Company’s stock option activity:

 
6

 


   
Number of
Units
   
Weighted-
Average
Exercise Price
   
Weighted-
Average
Remaining
Contractual Term
(in years)
 
                   
Outstanding at December 31, 2008
    6,109,715     $ 0.23        
Grants
                     
Forfeitures
    (294,448 )     0.23        
Exercises
    -       -        
                       
Outstanding at March 31, 2009
    5,815,267     $ 0.23       2.8  
                         
Exerciseable at March 31, 2009
    5,815,267     $ 0.23       2.8  

The options have no intrinsic value as of March 31, 2009.

The following table sets forth exercise prices of outstanding options at March 31, 2009:


Exercise Price
 
Number of Shares
       
 $0.09 - $0.20
 
3,914,244
 
 $0.21 - $0.40
 
1,353,503
 
 $0.41 - $0.70
 
507,770
 
 $0.71 - $1.00
 
10,000
 
 > $1.00
 
29,750
 

Note 6:  Restricted Stock

On February 25, 2009, the Company’s Board of Directors approved  the grant of an aggregate of 14,756,360 shares of restricted stock with a fair value of $47,220 vesting as follows:
 
·
Twenty percent at the date of grant
 
·
Twenty percent on the first anniversary of the date of grant conditional upon the achievement of a closing price not less than $0.06 and daily volume of 50,000 shares for 25 days of the 30 day period immediately prior to the anniversary date
 
·
Thirty percent on the second anniversary of the date of grant conditional upon the achievement of a closing price not less than $0.10 and daily volume of 50,000 shares for 25 days of the 30 day period immediately prior to the anniversary date
 
·
Thirty percent on the third anniversary of the date of grant conditional upon the achievement of a closing price not less than $0.15 and daily volume of 50,000 shares for 25 days of the 30 day period immediately prior to the anniversary date

As the Company did not have available authorized shares available for the grant of restricted stock, the Company will issue the shares at a future date when shares are available and the vesting conditions and requisite service periods have been met.  The shares that have vested but have not issued yet were considered in the unissued share liability calculation described in Note 1.  However, at March 31, 2009 the Company included 3,089,613 shares as outstanding in connection with the grants described above and recognized stock based compensation of $24,717 based on the vesting schedule and requisite service period.

 
7

 

Note 7:  Recently Adopted Accounting Pronouncements

In December 2007, the FASB issued SFAS No. 141 (revised 2007) “ Business Combinations ” (“SFAS 141R”). SFAS 141R establishes the requirements for how an acquirer recognizes and measures the identifiable assets acquired, the liabilities assumed, any non-controlling interest in the acquiree and the goodwill acquired. SFAS 141R requires acquisition costs be expensed instead of capitalized as is required currently under SFAS 141 and also establishes disclosure requirements for business combinations. SFAS 141R applies to business combinations for which the acquisition date is on or after fiscal years beginning on or after December 15, 2008 and, as such, SFAS 141R is effective beginning in the Company’s fiscal year 2009.  The adoption of SFAS 141R did not have a material effect on our financial condition or results of operations.

In December 2007, the FASB issued SFAS No. 160 “ Non-controlling Interests in Consolidated Financial Statements ” — an amendment to ARB No. 51 (“SFAS 160”). SFAS 160 will change the accounting and reporting for minority interests, which will now be termed “non-controlling interests.” SFAS 160 requires non-controlling interests to be presented as a separate component of equity and requires the amount of net income attributable to the parent and to the non-controlling interest to be separately identified on the consolidated statement of operations. SFAS 160 is effective for fiscal years beginning on or after December 15, 2008 and, as such, will be effective beginning in the Company’s fiscal year 2009. The adoption of SFAS 160 did not have a material impact on our consolidated financial statements.

In May 2008, FASB issued FSP APB 14-1, “ Accounting for Convertible Debt Instruments that may be Settled in Cash upon Conversion (Including Partial Cash Settlement) ” ("FSP APB 14-1").  FSP APB 14-1 applies to convertible debt securities that, upon conversion, may be settled by the issuer fully or partially in cash.  FSP APB 14-1 specifies that issuers of such instruments should separately account for the liability and equity components in a manner that will reflect the entity's nonconvertible debt borrowing rate when interest cost is recognized in subsequent periods.  FSP APB 14-1 is effective January 1, 2009 and did not have a material effect on our financial condition or results of operations.

In June 2008, FASB ratified EITF No. 07-05, “ Determining Whether an Instrument (or an Embedded Feature) Is Indexed to an Entity's Own Stock ” ("EITF 07-05").  EITF 07-05 provides that an entity should use a two-step approach to evaluate whether an equity-linked financial instrument (or embedded feature) is indexed to its own stock, including evaluating the instrument's contingent exercise and settlement provisions.  EITF 07-05 was effective January 1, 2009 and the Company adopted EITF 07-05 during the three months ended March 31, 2009.  The Company determined that its outstanding warrants did not contain provisions that would preclude equity treatment and the adoption of EITF 07-05 did not have a material effect on our financial condition or results of operations.

In February 2007, the FASB issued SFAS No. 159, “ The Fair Value Option for Financial Assets and Financial Liabilities - including an amendment of FASB Statement No. 115 ” (“SFAS 159”). SFAS 159 provides companies with an option to report selected financial assets and liabilities at fair value. The standard requires companies to provide additional information that will help investors and other users of financial statements to more easily understand the effect of the company’s choice to use fair value on its earnings. It also requires entities to display the fair value of those assets and liabilities for which the company has chosen to use fair value on the face of the balance sheet. This Statement is effective as of the beginning of an entity’s first fiscal year beginning after November 15, 2007. Early adoption is permitted as of the beginning of the previous fiscal year provided that the entity makes that choice in the first 120 days of that fiscal year and also elects to apply the provisions of Statement 157. The adoption of SFAS 159 did not have a material effect on our consolidated financial position, results of operations or cash flows.

 
8

 

 In September 2006, the FASB issued SFAS No. 157, “ Fair Value Measurements ” (“SFAS 157”), which defines fair value, establishes a framework for measuring fair value in generally accepted accounting principles, and expands disclosures about fair value measurements. SFAS 157 does not require any new fair value measurements, but provides guidance on how to measure fair value by providing a fair value hierarchy used to classify the source of the information. In February 2008, the FASB issued FASB Staff Position 157-1, “ Application of FASB Statement No. 157 to FASB Statement No. 13 and Other Accounting Pronouncements That Address Fair Value Measurements for Purposes of Lease Classification or Measurement under Statement 13. ” (“FSP 157-1”). FSP 157-1 amends SFAS 157 to exclude leasing transactions accounted for under SFAS 13 and related guidance from the scope of SFAS 157. In February 2008, the FASB issued FASB Staff Position 157-2 (“FSP 175-2”), “ Effective Date of FASB Statement 157, ” which delays the effective date of SFAS 157 for all non-financial assets and non-financial liabilities, except for items that are recognized or disclosed as fair value in the financial statements on a recurring basis (at least annually). SFAS 157 is effective for fiscal year 2009, however, FSP 157-2 delays the effective date for certain items to fiscal year 2010.   The adoption of SFAS 157 did not have a material effect on our consolidated financial condition or results of operations.

 
9

 

Item 2.   Management's Discussion and Analysis of Financial Condition and Results of Operations.

The following discussion and analysis provides information that management believes is relevant for an assessment and understanding of our results of operations and financial condition.  The following selected financial information is derived from our historical financial statements and should be read in conjunction with such financial statements and notes thereto set forth elsewhere herein and the “Forward-Looking Statements” explanation included herein.  This information should also be read in conjunction with our audited historical consolidated financial statements which are included in our Form 10-K for the fiscal year ended December 31, 2008 filed with the Securities and Exchange Commission on March 31, 2009.

Overview

We develop software programs that allow us to provide general merchandise for resale to businesses through our website at www.DollarDays.com ..  We have been recognized as a leader in the Internet wholesale market of discounted merchandise by a leading business periodical and trade associations.  Our objective is to provide a one-stop discount shopping destination for general merchandise for smaller distributors, retailers and non-profits nationwide seeking single and small cased-sized lots at bulk prices.  We launched our first website in October 2001.  The site offers customers an opportunity to shop for bargains conveniently, while offering our suppliers an alternative sales channel.  We believe our website offers a unique benefit to smaller businesses in that they are able to purchase goods from wholesalers and importers in single and small case lots, with no minimum purchase requirements at discounted prices.  We believe the prevailing reason our business has been able to obtain bulk pricing for single case lots is our ability to reach smaller distributors, retailers and non-profits that most general merchandise suppliers cannot economically reach. We provide all the logistics and customer support to serve this sales channel and grow our customer base.

We continually add new, limited inventory products to our website in order to create an atmosphere that encourages customers to visit frequently and purchase products before the inventory sells out.  Through our Internet catalog, we offer approximately 25,000 products, including up to 10,000 closeout items at further discounted prices.  Closeout merchandise is typically available in inconsistent quantities and prices.

We accept orders, either online or via telephone sales staff, collect payment in the form of credit or debit card, PayPal or similar means, and coordinate with manufacturers, importers and close-out specialists regarding delivery particulars.  PayPal refers to the online payment platform located at www.paypal.com and its localized counterparts.  Our proprietary software and service procedures allow us to sell merchandise to a single customer, and bill as a singer order, items purchased and delivered from multiple suppliers.  We do not take possession of inventory, but we are responsible for processing customer claims and returns.

Our website has a registered base of approximately 1,250,000 small businesses and receives approximately 2 million monthly page views.  We receive an average of approximately 3,000 orders per month.  Our target audience is smaller businesses.

Our historical success has resulted largely from the size of our community of active users.  We had approximately 21,000 unique customers place an order with us in 2008 as compared to approximately 22,000 unique customers who placed an order with us in 2007.  We believe our sales and marketing efforts make inefficient markets more efficient because:
 
·
Our website includes more than 25,000 items on any given day and makes available to our users a wide variety of goods; and
 
·
We bring buyers and sellers together for lower costs than traditional intermediaries.

We have had increased success throughout the years by attracting repeat customers.  In 2007 and 2008, the sales volume of individuals who purchased through our website four times or more increased to 27% and 38%, respectively.

 
10

 

Reverse Merger with Insignia Solutions plc

On June 23, 2008, we entered into a series of transactions to effect a reverse merger with Insignia (the “Merger”).  These transactions consisted of the following:

      We formed a wholly owned Delaware corporation DollarDays International, Inc. (“DDI Inc.”) and contributed all our assets and liabilities in exchange for 100% of the stock of DDI Inc.

•   DDI Inc. merged with Joede, Inc., a Delaware corporation and a wholly-owned subsidiary of Insignia, whereby DDI Inc. was the surviving corporation and a wholly-owned subsidiary of Insignia and Insignia agreed to issue 73,333,333 ADSs, which are common stock equivalents of Insignia in exchange for all of the outstanding common stock of DDI Inc.

•      The combined entity was to issue an aggregate of 7,682,926 ADSs to Amorim in exchange for cash of $550,000 and the conversion of note payable of $450,000.

Under the Agreement and Plan of Merger, Insignia shareholders maintained approximately 37.1% ownership of the combined company, DDI Inc. shareholders obtained 56.7%, and Amorin obtained 6.2% of the combined company stock.  The Merger is accounted for as a reverse merger whereby DDI Inc is the accounting acquirer resulting in a recapitalization of DDI Inc. equity.  Accordingly, the Company has retroactively restated all equity and per share amounts for periods prior to the Merger to reflect the equivalent amounts based on the exchange ratio set forth in the Merger Agreement.

As a result of Insignia not having enough authorized capital to issue all of the consideration due pursuant to the Merger Agreement, as a closing condition to the Merger Agreement, Insignia was required to (1) issue 46,978,375 ADSs to DollarDays’ Stockholders at the time of the closing of the Merger, (2) issue 4,921,791 ADSs to Amorin and (3) take all necessary actions, including obtaining stockholder approval as may be necessary, to authorize and deliver the remaining consideration due under the terms of the Merger Agreement.

As of the date of this Report on Form 10-Q, Insignia has issued 44,695,981 ADSs to DollarDays Stockholders and 5,596,984 ADSs to Amorim, representing approximately 49.7% of the issued and outstanding ordinary shares of Insignia.  Insignia has proposed to shareholders, for their approval, a resolution to increase the authorized capital of the Company at its next Annual General Meeting so that Insignia can fulfill its obligations to issue the remaining consideration under the terms of the Merger.  Assuming the remaining Merger consideration is issued, the DollarDays Stockholders will own approximately 63% of the issued and outstanding ordinary shares of Insignia.

Because DDI Inc. is the accounting acquirer, all historical financial information for periods prior to June 23, 2008 are those of DDI Inc. and do not reflect the activities of Insignia.

Results of Operations
 
Net Revenues
 
               
Change from
   
Percent Change
 
Net revenues
 
2009
   
2008
   
Prior Year
   
from Prior Year
 
Three months ended March 31,
    2,574,545       2,371,169       203,376       8.6 %
 
Net revenues increased during the three months ended March 31, 2009 as compared to the three months ended March 31, 2008, as a result of the Company’s continuing marketing efforts and resulting organic growth.  Factors that influence future revenue growth include general economic conditions, our ability to attract vendors that offer compelling products and the impact of our marketing activities.
 
11

 
Cost of Goods Sold
 
               
Change from
   
Percent Change
 
Cost of goods sold
 
2009
   
2008
   
Prior Year
   
from Prior Year
 
Three months ended March 31,
    1,700,279       1,673,503       26,776       1.6 %
 
Cost of goods sold increased during the three months ended March 31, 2009 as compared to the three months ended March 31, 2008 due primarily to increased revenues generated by the Company. The Company achieved improved margins during the quarter due to more favorable vendor pricing and improved product mix.
 
Factors which may influence the cost of goods sold include our general sales volumes, negotiated terms with vendors and general economic conditions.
 
Sales and Marketing
 
               
Change from
   
Percent Change
 
Sales and marketing
 
2009
   
2008
   
Prior Year
   
from Prior Year
 
Three months ended March 31,
    563,664       492,270       71,394       14.5 %
 
Sales and marketing expenses include fees for attracting users to our site, including search engine optimization, telemarketing and other marketing efforts as well as promotional activities to increase sales by end users.  Sales and marketing expenses increased in the three months ended March 31, 2009 as compared to the three months ended March 31, 2008 due to increased efforts to generate revenues through increased pay-per-click advertising, increased search optimization fees and greater shipping promotions.
 
Factors influencing sales and marketing expenses include strategic decisions with respect to the cost-effectiveness of each of our marketing activities.
 
General and Administrative
 
               
Change from
   
Percent Change
 
General and administrative
 
2009
   
2008
   
Prior Year
   
from Prior Year
 
Three months ended March 31,
    496,633       398,391       98,242       24.7 %

 
General and administrative expenses increased in the three months ended March 31, 2009 as compared to the three months ended March 31, 2008 due primarily to increased professional fees as the Company transitioned from a privately-held company to being publicly-held.
 
Factors that influence the amount of general and administrative expenses include the amount and extent by which we compensate our consultants, executives and directors with stock-based or other compensation, the rate of growth of our business and the extent to which we outsource or bring certain activities in-house.
 
Interest Expense
 
               
Change from
   
Percent Change
 
Interest expense
 
2009
   
2008
   
Prior Year
   
from Prior Year
 
Three months ended March 31,
    -       (260,762 )     260,762       -100.0 %
 
Interest expense represents interest incurred on our convertible notes and other notes payable.   In June 2008, our debtholders agreed to convert all but $600,000 of our outstanding debt into shares of common stock in connection with the Merger.  The remaining $600,000 outstanding debt was paid in full as of December 31, 2008.  Therefore, the Company did not generate interest expense during the three months ended March 31, 2009.
 
Advertising Revenue and Other
 
               
Change from
   
Percent Change
 
Advertising revenue and other
 
2009
   
2008
   
Prior Year
   
from Prior Year
 
Three months ended March 31,
    80,943       37,304       43,639       117.0 %
 
12

 
Advertising revenue and other revenue increased during the three months ended March 31, 2009 as compared to the three months ended March 31, 2008 due to increased interest revenue from short-term investments and increased sales of banner and other website advertising on the Company’s site.
 
Net Loss
 
               
Change from
   
Percent Change
 
Net loss
 
2009
   
2008
   
Prior Year
   
from Prior Year
 
Three months ended March 31,
    (102,052 )     (416,453 )     314,401       75.5 %
 
The Company recognized a smaller net loss during the three months ended March 31, 2009 as compared to the three months ended March 31, 2008 due primarily to reduced interest expense and increased advertising and other revenue.
 
Liquidity and Capital Resources
 
Our operating cash outflows were $369,057 for the three months ended March 31, 2009, as compared to $274,372 for the three months ended March 31, 2008, constituting an increase of $94,685.  This is primarily due to the pay down of various accruals during the quarter.
 
 Investing cash inflows for the three months ended March 31, 2009 consisted of $407,869 of cash from the sale of short-term investments, partially offset by $26,713 of investments in additional equipment to support our business operations.   We had investments of $17,589 in additional equipment in the three months ended March 31, 2008.
 
Financing cash inflows were $84,788 for the three months ended March 31, 2009 as compared to $284,440 for the three months ended March 31, 2008.  The decrease in financing inflows is due to reduced borrowing activities by the Company in the current year.  We borrowed $150,000 of an available $150,000 under our revolving line of credit during the three months ended March 31, 2009.  Interest payments are due monthly at an annual rate of 6%.  The line of credit has no stated maturity date.

Our financial statements have been prepared assuming we will continue as a going concern, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business.  We have a recent history of operating losses and operating cash outflows.  These factors raise substantial doubt about our ability to continue as a going concern.  The financial statements do not include any adjustments that might result from this uncertainty.

The Company intends to generate operating cash flows throught the growth of its existing business, the improvement of operating margins and by growth through acqusitions.  Although there can be no assurance, management believes such measures will provide it with enough liquidity to operate its current business and continue as a going concern in the short term.

Off-balance sheet arrangements

We did not have any off-balance sheet arrangements at March 31, 2009.

Recent Accounting Pronouncements

Readers are directed to Part I, Item I, Note 7 for a detailed discussion of the Recently Adopted Accounting Pronouncements that may be necessary for an understanding of the financial statements as a whole.

Item 3.    Quantitative and Qualitative Disclosure About Market Risk

Not applicable

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Item 4T. Controls and Procedures.

Disclosure Controls and Procedures

We carried out an evaluation, under the supervision and with the participation of our management, including our principal executive officer and principal financial officer, of the effectiveness of our disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)).  Based upon that evaluation, our principal executive officer and principal financial officer concluded that, as of the end of the period covered in this report, our disclosure controls and procedures were not effective to ensure that information required to be disclosed in reports filed under the Securities Exchange Act of 1934 is recorded, processed, summarized and reported within the required time periods and is accumulated and communicated to our management, including our principal executive officer and principal financial officer, as appropriate to allow timely decisions regarding required disclosure.  These controls were not effective based on the following factors:

·
We have recently merged with an entity that maintains accounts in foreign countries with which we are unfamiliar in doing business
·
Because of our small size and limited financial resources, we have limited finance staff, who are not likely to be able to maintain a comprehensive knowledge of all relevant elements of changing reporting and accounting requirements, and who may not provide adequate resources in all circumstances to manage the complex accounting of a software company with operations in several countries.
·
We have had to rely on contract consulting staff who are less likely to remain with us over the long term.
·
Our accounting system and related infrastructure was acquired or built to handle the finances of a company significantly larger than we are currently, and any turnover in our finance staff may lead us to lose the ability to operate the system effectively.

We began remediation efforts in 2009 to address deficiencies in our disclosure controls and procedures.  We expect most deficiencies to be corrected during 2009.

Our management, including our principal executive officer and principal financial officer, does not expect that our disclosure controls and procedures or our internal controls over financial reporting will prevent all error or fraud.  A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met.  Further, the design of a control system must reflect the fact that there are resource constraints and the benefits of controls must be considered relative to their costs.  Due to the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, have been detected.

Changes in Internal Controls Over Financial Reporting

There have not been  any changes in our internal controls over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) that occurred during the fiscal quarter ending March 31, 2009 that have materially affected, or are reasonably likely to materially affect, our internal controls over financial reporting.

PART II – OTHER INFORMATION

Item 1.  Legal Proceedings.

None.

14

 
Item 2.  Unregistered Sales of Equity Securities and Use of Proceeds.

Pursuant to the Merger, Insignia acquired all of the DollarDay’s Capital Stock.  In exchange for all of the DollarDays Capital Stock, Insignia was required to: (1) issue 73,333,333 ADSs, evidenced by ADSs, to DollarDays’ Stockholders, with each ADS representing one ordinary share of Insignia, (2) issue a warrant for 8,551,450 ADSs at a price of $0.01 per ADS to Peter Engel, the chief executive officer of DollarDays, (3) issue a warrant for 3,603,876 ADSs at a price of $0.13 per ADS to a financial advisor to DollarDays, and (4) issue options to purchase 7,360,533 ADSs, in replacement of outstanding DollarDays options.  In addition, Insignia agreed to issue 7,682,926 ADSs at a price of $0.13 to Amorim in repayment of a note.  Also, the Company will issue warrants to purchase 570,962 shares at an exercise price of $0.12 per share to an investment bank for merger related services.

As a result of Insignia not having enough authorized capital to issue all of the consideration due pursuant to the Merger Agreement, as a closing condition to the Merger Agreement, Insignia was required to (1) issue 46,978,375 ADSs to DollarDays’ Stockholders at the time of the closing of the Merger, (2) issue 4,921,791 ADSs to Amorim and (3) take all necessary actions, including obtaining stockholder approval as may be necessary, to authorize and deliver the remaining consideration due under the terms of the Merger Agreement.

For the quarter ended March 31, 2009, Insignia issued 50,292,965 ADSs to DollarDays’ Stockholders which entitled DollarDays’ Stockholders to 50,292,965 ordinary shares of the Company.  Such ordinary shares were deposited with the Bank of New York Mellon on March 17, 2009 and were issued to DollarDays’ Stockholders on April 23, 2009.  The ADSs were issued pursuant to an exemption, Section 4(2), from the registration requirements of the Securities Act of 1933, as amended.

On February 25, 2009, the Company’s Board of Directors approved the grant of an aggregate of 14,756,360 shares of restricted stock to certain officers and directors of the Company as consideration for past and future services performed on behalf of the Company.  Such restricted stock vesting as follows:
 
·
Twenty percent at the date of grant;
 
·
Twenty percent on the first anniversary of the date of grant conditional upon the achievement of a closing price not less than $0.06 and daily volume of 50,000 shares for 25 days of the 30 day period immediately prior to the anniversary date;
 
·
Thirty percent on the second anniversary of the date of grant conditional upon the achievement of a closing price not less than $0.10 and daily volume of 50,000 shares for 25 days of the 30 day period immediately prior to the anniversary date; and
 
·
Thirty percent on the third anniversary of the date of grant conditional upon the achievement of a closing price not less than $0.15 and daily volume of 50,000 shares for 25 days of the 30 day period immediately prior to the anniversary date.

As the Company did not have available authorized shares available for the grant of restricted stock, the Company will issue the shares at a future date when shares are available.  However, at March 31, 2009 the Company included 3,089,613 shares as outstanding in connection with the grants described above. The restricted stock was issued pursuant to an exemption, Section 4(2) from the registration requirements of the Securities Act of 1933, as amended.

Item 3.   Defaults Upon Senior Securities.

None.

Item 4.   Submission of Matters to a Vote of Security Holders.

None.

Item 5.   Other Information.

None.

15

 
Item 6.  Exhibits.

Exhibit
Number
 
Description
 
By Reference
from Document
         
31.1
 
Certification of Chief Executive Officer Pursuant to Rules 13a-14 and 15d-14 of the Securities Exchange Act of 1934
 
*
         
31.2
 
Certification of Chief Financial Officer Pursuant to Rules 13a-14 and 15d-14 of the Securities Exchange Act of 1934
 
*
 
       
32.1
 
Certification Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
 
*
         
32.2
 
Certification Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
 
*
*           Filed herewith

 
16

 

SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

INSIGNIA SOLUTIONS PLC
   
By:
/s/  Peter Engel
 
Peter Engel
 
President, Chairman  and Chief Executive Officer
 
(Principal Executive Officer)
   
By:
/s/   Michael Moore
 
Michael Moore
 
Chief Financial Officer
 
(Principal Financial Officer)

 
17