Launch follows recent passage of U.S. H.R. 1 that enables organizations like employers to cover direct primary care (DPC) memberships while still preserving employees’ HSA eligibility.

HealthTap virtual DPC partners, including Christian Healthcare Ministries (CHM) and CrowdHealth, report strong engagement, patient continuity and preventive screening gains

HealthTap, a leading virtual healthcare provider delivering accessible, high-quality primary care, today announced the launch of its Direct Virtual Primary Care for Organizations program, enabling employers, cost-sharing entities or any other member-based organizations to offer high-quality, AI-enabled virtual primary care without complex integrations or infrastructure overhauls.

The formal launch follows the recent enactment of U.S. H.R. 1 (The Big Beautiful Bill Act) that enables organizations like employers to cover direct primary care (DPC) memberships while still preserving employees’ HSA eligibility, potentially saving significantly on downstream healthcare costs. Primary care is widely recognized as one of the most powerful tools to improve long-term health outcomes and control healthcare costs. Yet nearly a third of Americans lack access, contributing to fragmented care, delayed diagnoses and preventable health crises. HealthTap’s model addresses this challenge by making relationship-based primary care easier to access, more affordable to offer and more scalable across populations.

With a pricing guarantee that matches or beats existing solutions, HealthTap virtual DPC offers one of the most accessible and cost-effective ways to embed comprehensive, longitudinal primary care into any benefit design. The program includes a national medical group consisting of board-certified doctors, mental and behavioral health care, 365-day urgent care, chronic condition management and built-in AI tools to improve decision support and patient outcomes.

Initial partners have already seen meaningful results from the program, with thousands of patients initiating care and returning to the same provider. Notably, 96% of Christian Healthcare Ministries (CHM) members who started with a primary care doctor returned to the same provider—far exceeding national continuity benchmarks.

“Working with HealthTap has been an incredibly positive experience, helping solidify value for our members,” said Charity C. Beall, Vice President and Chief Financial Officer of Christian Healthcare Ministries, the largest and longest-serving health cost sharing ministry in the nation. “The HealthTap team is responsive, steady and kind, and truly invested in our mission, offering practical support including nutrition and lifestyle changes that empower our members to thrive. We're looking forward to growing our partnership to drive members toward building long-term relationships with a primary care doctor.”

CrowdHealth, a disruptive health cost-funding platform, also is a virtual DPC partner, giving its members a virtual-first, relationship-based model for primary care across state lines.

“Our members can now build lasting, trusted relationships with the doctor of their choice—no matter where they are,” said Andy Schoonover, CEO of CrowdHealth. “That kind of ongoing connection has been missing from most virtual care. HealthTap makes it seamless.”

The HealthTap Direct Primary Care for Organizations program is designed for rapid deployment and delivers:

• Nationwide access to virtual PCPs and urgent care;
• Member choice and continuity, with the ability to select and stay with the same doctor;
• Annual wellness visits and evidence-based prevention protocols;
• Mental and behavioral health care integrated under PCP supervision;
• Medical record aggregation, referral workflows and specialist navigation;
• Comprehensive member engagement support;
• AI-powered patient intake and visit preparation through HealthTap’s Dr. AI;
• Flexible pricing models, including membership or usage-based;
• Customizable copays;
• Guaranteed affordability, with pricing that meets or beats existing PCP rates; and
• Out-of-the-box or tailored configurations that work within any organization’s existing workflows.

In a recent analysis of CHM member outcomes, HealthTap found that patients who spent 30 minutes in their initial PCP visit were significantly more likely to pursue preventive screenings. Compared to those with shorter visits, they were: 70% more likely to schedule colorectal cancer screenings; 43% more likely to schedule breast cancer screenings; 90% more likely to complete a diabetes screening; and 75% more likely to pursue hyperlipidemia screening¹.

“Primary care is the foundation of good health, but only if patients can actually access and sustain it,” said Sean Mehra, CEO and Co-founder of HealthTap. “We’ve created a clinically rigorous, AI-enabled model that organizations can launch quickly out of the box, without heavy lift. At the same time, it's highly configurable and designed to integrate seamlessly into existing systems and workflows. Whether employers are looking for simplicity or scalability, we make it easy to deliver continuous, trusted care.”

HealthTap’s Direct Virtual Primary Care for Organizations is now available to any organization seeking to improve population health through stronger primary care access.

About HealthTap

HealthTap is a tech-enabled virtual physician practice available in all 50 states. We deliver high-quality, cost-effective primary care through our direct-to-consumer model and in partnership with health cost-sharing organizations, DMEs, pharmacies, payers, providers, and chronic condition management companies.

With a mission to place a primary care doctor at every American’s fingertips, HealthTap combines a proprietary digital platform with a medical group of experienced, compassionate, board-certified, U.S.-licensed physicians. Patients can build long-term relationships with one doctor, message between video visits, and access same-day/week appointments and 365-day on-demand urgent care—for everything from new symptoms and chronic conditions to preventive screenings, prescriptions, and PCP-led behavioral health.

Our platform integrates seamlessly into partners’ existing workflows, EMRs, and care channels—making it easy to expand access with either out-of-the-box or custom implementation. We are payer-agnostic and highly flexible—able to bill individuals, organizations, or insurance companies across both commercial and government plans.

For more info, visit healthtap.com/partnerships/direct-primary-care-for-organizations/

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HealthTap Launches Virtual Direct Primary Care for Organizations, Creating Most Accessible and Affordable Comprehensive PCP Program.