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SimplePractice Launches a Measurement-Based Care Solution to Enhance Patient Progress Tracking

The new solution integrates into the existing platform to simplify evidence-based approach to patient care

SimplePractice, an EngageSmart (NYSE: ESMT) solution and industry-leading platform simplifying the health and wellness experience for more than 185,000 solo and small group practitioners, announced a new solution for mental health practitioners to integrate measurement-based care (MBC) into their treatment plans. The new solution will enable practitioners to more easily use systematic assessments of a patient's progress to inform treatment decisions.

The SimplePractice MBC solution seamlessly integrates into practitioners’ existing workflows, offering evidence-based and data-interpreting features, including:

  • Improved scoring: gives automatic measurements, brief interpretations of results, and flags high-risk responses.
  • Visual charting: access to easy-to-read documents and visualization charts to showcase changes over time.
  • Simplified scheduling: reduces administrative burdens associated with appointment-tied scheduling and automated completion reminders.

“The launch of our measurement-based care solution is a critical resource for the more than 185,000 practitioners we support," said Jonathan Seltzer, President of SimplePractice. “SimplePractice remains committed to removing barriers that practitioners face in providing quality care, and integrating measurement-based care directly into our platform is an exciting next step for further quantifying the impact our practitioners have on millions of patients.”

In a recent customer survey, SimplePractice found that nearly half of clinicians incorporating MBC into their approach use pen and paper to collect data. In addition, respondents leveraging technology rely on several different methodologies, making MBC scoring a challenge. Yet, results from the SimplePractice MBC early adopter program revealed that 94% of practitioners using SimplePractice’s MBC automatic scoring feature say it makes their job easier, and over 80% of participants noted that it makes them more likely to use measurement-based questionnaires.

“Having my patient assessments directly integrated into my SimplePractice platform has been a game changer for me and my practice,” said Matthew Coffman, LPC, CEO and Co-Founder of Unpacked Group. “Before this integration, we had to pre-record and manually score forms. Now, when I open my results in SimplePractice, it’s already pre-calculated for me. Automating measurement-based care into our existing SimplePractice client experience and intake process is so invaluable for me and my team.”

Learn more about the SimplePractice MBC solution here.

About SimplePractice

SimplePractice, an EngageSmart healthcare solution, is the industry-leading platform simplifying the health and wellness experience for both the practitioner and patient.

SimplePractice supports health and wellness providers in their journey from starting to growing a thriving practice. More than 185,000 providers trust SimplePractice to build their business through industry leading software, ongoing education and powerful tools that connect them to clients seeking care. Clients can find and request an appointment directly with the right therapist, and manage their care all in one place.

Recognized by Built In as one of the Best Midsize Companies to Work For in Los Angeles in 2022, SimplePractice is proud to pave the future of healthtech. To learn more, visit SimplePractice.com, or join the conversation on LinkedIn, Instagram, Facebook, and Twitter.

About EngageSmart

EngageSmart is a leading provider of vertically tailored customer engagement software and integrated payments solutions. At EngageSmart, our mission is to simplify customer and client engagement to allow our customers to focus resources on initiatives that improve their businesses and better serve their communities. EngageSmart offers single instance, multi-tenant, true Software-as-a-Service (“SaaS”) vertical solutions, including SimplePractice, InvoiceCloud, and DonorDrive, that are designed to simplify our customers’ engagement with their clients by driving digital adoption and self-service. As of September 30, 2023, EngageSmart serves 116,200 customers in the SMB Solutions segment and 3,400 customers in the Enterprise Solutions segment across several core verticals: Health & Wellness, Government, Utilities, Financial Services, and Giving. For more information, visit www.engagesmart.com and follow us on LinkedIn.

Forward-Looking Statements

Certain statements in this release are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995 and are based on current expectations and assumptions that are subject to risks and uncertainties. All statements contained in this news release that do not relate to matters of historical fact should be considered forward-looking statements and are generally identified by words such as “expect,” “intend,” “anticipate,” “estimate,” “believe,” “future,” “could,” “should,” “plan,” “aim,” and other similar expressions. These forward-looking statements include, but are not limited to, statements regarding anticipated financial performance and financial position, including our financial outlook for the first quarter and full year 2023 and thereafter, and other statements that are not historical facts. These forward-looking statements are neither promises nor guarantees but involve risks and uncertainties that may cause actual results to differ materially from those contained in the forward-looking statements. Our actual results could differ materially from those anticipated in these forward-looking statements for many reasons, including, but not limited to, the following: our inability to sustain our rapid growth; failure to manage our infrastructure to support our future growth; our risk management efforts not being effective to prevent fraudulent activities; inability to attract new customers or convert trial customers into paying customers; inability to introduce new features or services successfully or to enhance our solutions; declines in customer renewals or failure to convince customers to broaden their use of solutions; inability to achieve or sustain profitability; failure to adapt and respond effectively to rapidly changing technology, evolving industry standards and regulations and changing business needs, requirements or preferences; real or perceived errors, failures or bugs in our solutions; intense competition; lack of success in establishing, growing or maintaining strategic partnerships; fluctuations in quarterly operating results; future acquisitions and investments diverting management’s attention and difficulties associated with integrating such acquired businesses; general economic conditions (including inflation and rising interest rates), both domestically and internationally, as well as economic conditions affecting industries in which our customers operate; the war in Ukraine; concentration of revenue in our InvoiceCloud and SimplePractice solutions; COVID-19 pandemic and its impact on our employees, customers, partners, clients and other key stakeholders; legal and regulatory risks; and technology and intellectual property-related risks, among others.

Other important risk factors that could affect the outcome of the events set forth in these statements and that could affect the Company’s operating results and financial condition are discussed in Item 1A of our Annual Report on Form 10-K for the year ended December 31, 2021, and our subsequent Quarterly Reports on Form 10-Q, as updated by our future filings with the Securities and Exchange Commission (“SEC”). Such statements are based on the Company’s beliefs and assumptions and on information currently available to the Company. The Company disclaims any obligation to publicly update or revise any such forward-looking statements as a result of developments occurring after the date of this document except as required by law.

Disclosure

We disclose information to the public concerning EngageSmart, EngageSmart’s products and services, and other items through a variety of disclosure channels in order to achieve broad, non-exclusionary distribution of information to the public. Some of the information distributed through these disclosure channels may be considered material information. Investors and others are encouraged to review the information we make public in the locations below.* This list may be updated from time to time.

*For information concerning EngageSmart and its products and services, please visit: www.engagesmart.com

*For information provided to the investment community, including news releases, events and presentations, and SEC filings, please visit: investors.engagesmart.com/overview/default.aspx

*For information provided to the media, including news releases, please visit: investors.engagesmart.com/news/default.aspx

*For additional information, please follow EngageSmart’s social media accounts: www.twitter.com/engagesmartinc, www.facebook.com/EngageSmartInc, and www.linkedin.com/company/engagesmart

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